Performance & Growth Marketer

Jobgether; United States; A distancia; USD 90.000 - 130.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Fully remote work

APAC-friendly schedule

Mentorship & strategy sessions

Structured onboarding program

Descripción de la vacante

Jobgether is partnering with a US-based brand to hire a Performance & Growth Marketer. You will own multi‑channel paid campaigns, connect performance to business outcomes, and lead experimentation and budgeting to optimize CAC, LTV, MER, and ROAS.

This fully remote role offers exposure to high‑growth DTC/eCommerce brands, collaboration with growth strategists, and a clear path toward broader growth responsibilities.

Formación

• At least three years of hands‑on paid media experience with product-based DTC or eCommerce brands.
• Experience managing campaigns across Meta Ads, Google Ads, and TikTok Ads.
• Experience scaling large paid media budgets with clear commercial impact.
• In‑house or brand‑side DTC/eCommerce experience preferred.
• Strong understanding of the eCommerce customer journey: acquisition, conversion, retention, and LTV.
• Strong commercial and financial acumen (CAC, LTV, MER, ROAS, margins, payback).
• Ability to translate data into strategic recommendations for founders and senior stakeholders.
• Excellent written and verbal English communication skills.
• Availability to commit to the role full‑time with overlap as needed.

Responsabilidades

• Own and optimize paid campaigns across Meta, Google, and TikTok to drive profitable growth for DTC/eCommerce brands.
• Develop structured testing strategies across channels, creatives, audiences, offers, and funnels.
• Manage substantial paid media budgets with data‑driven investment decisions.
• Monitor performance, diagnose inefficiencies, and identify growth opportunities.
• Analyze metrics such as CAC, LTV, MER, ROAS, and payback periods.
• Link advertising performance to revenue, profitability, and P&L outcomes.
• Build forecasts, budgets, and financial models to support planning.
• Contribute to attribution, incrementality testing, and reporting improvements.
• Collaborate with CRO and growth teams to optimize the customer journey from acquisition to retention.
• Translate data into actionable recommendations for founders and senior stakeholders.
• Participate in regular strategy sessions and apply structured growth frameworks.
• Take ownership of outcomes and contribute to team development.

Conocimientos

Paid media management

Meta Ads

Google Ads

TikTok Ads

Budget management

DTC/eCommerce experience

Analytical skills

Data-driven decision making

English communication

Herramientas

GA4

Excel

Descripción del empleo

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Performance & Growth Marketer based in United States.

Join a growth-focused team helping established direct-to-consumer (DTC) and eCommerce brands achieve sustainable, profitable growth. In this role, you will go beyond traditional media buying to connect paid advertising performance with broader business outcomes and financial metrics. You will take ownership of acquisition strategies, campaign optimization, experimentation, and budget allocation across major advertising platforms. Working closely with experienced growth strategists, creative specialists, and senior stakeholders, you will turn complex data into actionable commercial insights. You will contribute to forecasting, attribution, and full-funnel optimization while helping brands improve customer acquisition costs, lifetime value, and profitability. This opportunity offers exposure to high-growth eCommerce businesses, structured professional development, and a clear pathway toward broader growth strategy responsibilities.

Accountabilities

• Own, manage, and optimize paid acquisition campaigns across Meta Ads, Google Ads, and TikTok Ads to drive profitable growth for DTC and eCommerce brands.
• Develop and execute structured testing strategies across advertising channels, creative assets, audience segments, offers, and conversion funnels.
• Manage substantial paid media budgets, making data-driven investment and allocation decisions aligned with commercial objectives.
• Monitor campaign performance, diagnose inefficiencies, identify growth opportunities, and implement strategies to improve marketing effectiveness and profitability.
• Analyze key business metrics, including customer acquisition cost (CAC), customer lifetime value (LTV), marketing efficiency ratio (MER), return on ad spend (ROAS), contribution margin, and payback periods.
• Connect advertising performance to overall business results, including revenue growth, profitability, and profit-and-loss (P&L) outcomes.
• Build performance forecasts, financial models, and budget recommendations to support strategic planning and business decision-making.
• Contribute to attribution, incrementality testing, measurement improvements, and reporting initiatives to strengthen performance insights.
• Collaborate with creative, conversion rate optimization (CRO), and growth teams to improve the entire customer journey, from acquisition through conversion and retention.
• Translate performance data into clear, commercially relevant recommendations for founders, clients, and senior stakeholders.
• Participate in regular strategy sessions, apply structured growth frameworks, and continuously experiment to improve results.
• Take ownership of performance outcomes while contributing to team development, strategic initiatives, and the continuous improvement of growth processes.

Requirements

• At least three years of hands‑on paid media experience specifically working with product-based DTC or eCommerce brands.
• Strong practical expertise in managing and optimizing campaigns across Meta Ads, Google Ads, and TikTok Ads.
• Proven experience personally managing and scaling significant paid advertising budgets, with a clear understanding of the commercial impact of investment decisions.
• Previous in‑house or brand‑side experience with DTC or eCommerce businesses is strongly preferred.
• A solid understanding of the eCommerce customer journey, including customer acquisition, conversion optimization, retention, and lifetime value.
• Strong commercial and financial acumen, particularly in CAC, LTV, MER, ROAS, contribution margin, payback periods, and overall business profitability.
• The ability to look beyond advertising platform metrics and evaluate how marketing decisions influence revenue, margins, and broader business performance.
• Excellent analytical, problem‑solving, and critical‑thinking skills, with the ability to identify trends, diagnose performance issues, and develop effective solutions.
• Proven ability to translate complex data into actionable strategic recommendations and communicate insights clearly to non‑technical stakeholders.
• Strong written and verbal English communication skills, with the confidence to work directly with founders, senior leaders, and clients.
• Excellent organizational skills, a proactive mindset, and a strong sense of accountability and ownership.
• Availability to commit to the role on a full‑time and exclusive basis.
• Ability to consistently work during the required daily overlap of 4:00–6:00 PM Melbourne time.
• A growth‑oriented mindset and an interest in progressing beyond campaign optimization into broader commercial strategy and business growth.

Benefits

• Fully remote work: Work remotely in an APAC-friendly environment, with flexibility suited to distributed collaboration.
• Exposure to established brands: Work with large-scale DTC and eCommerce businesses, including brands operating at eight- and nine-figure revenue levels.
• Strategic development: Gain experience at the intersection of performance marketing, commercial strategy, financial planning, and business growth.
• Expert mentorship: Participate in weekly live strategy sessions with experienced growth leaders.
• Structured onboarding: Benefit from a dedicated six‑week onboarding and development program designed to help you build the knowledge and capabilities required for success.
• Proprietary tools and reporting: Access specialized reporting systems that integrate marketing performance with P&L data, alongside structured experimentation and testing frameworks.
• Clear career progression: Develop along a defined growth pathway, from Performance Marketer to Growth Performance Marketer, Senior Performance Marketer, and potentially Growth Strategist.
• Merit‑based advancement: Progress based on demonstrated capabilities, business impact, and performance rather than tenure alone.
• Broader career opportunities: Expand your responsibilities beyond paid media execution into growth strategy, forecasting, commercial analysis, and strategic decision‑making.
• Meaningful ownership: Take an active role in shaping marketing investment decisions and driving measurable, profitable business outcomes.

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top‑fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.