Performance Creative Strategist for DTC Growth (Remote)

Mars Men; United States; On-site; USD 70,000 - 120,000; Full time

Benefits offered by this job

Remote Work Environment

Autonomy & Ownership

15 PTO days per year (prorated)

Job summary

Mars Men is a fast-growing US DTC brand seeking a Creative Strategist to develop performance-driven creative that supports customer acquisition and business growth.

You will partner with our Creative, Growth, and Paid Media teams to translate performance data, customer insights, and market trends into compelling concepts, briefs, and testing plans. This role suits a strategic, highly creative thinker who enjoys moving quickly and using results to improve the work.

Qualifications

• 2–4 years of experience in creative strategy or related roles at a DTC brand or agency.
• Strong understanding of Meta advertising and direct-response best practices.
• Experience using performance data and customer insights for creative strategy.
• Strong judgment across short-form video, static, UGC and other paid formats.
• Experience writing briefs and giving actionable feedback to partners.
• Excellent organizational skills to manage multiple projects.

Responsibilities

• Develop creative concepts and testing strategies across paid social channels.
• Create briefs for designers, editors, creators, and production partners.
• Analyze creative performance and translate learnings into iterations.
• Align creative priorities with acquisition goals with Growth and Paid Media.
• Maintain a structured testing roadmap across messaging, hooks, formats, audiences, offers.
• Research customer insights, competitive creative, platform trends, and moments.
• Manage timelines and ensure a steady pipeline of assets.

Skills

Experience in creative strategy

Meta ads familiarity

Data-driven decision making

Visual/narrative judgment

Brief writing & feedback

Project management

Tool proficiency

Tools

Figma

Notion

Google Workspace

Slack

Job description

Mars Men is a fast-growing US DTC brand seeking a Creative Strategist to develop performance-driven creative that supports customer acquisition and business growth.

You will partner with our Creative, Growth, and Paid Media teams to translate performance data, customer insights, and market trends into compelling concepts, briefs, and testing plans. This role suits a strategic, highly creative thinker who enjoys moving quickly and using results to improve the work.