Performance Creative Lead - Hybrid Marketing

T-MOBILE USA, Inc.; Overland Park (KS); Hybrid; USD 79,000 - 163,000; Full time

Benefits offered by this job

Annual stock grant

Employee stock purchase plan

401(k)

Paid time off

Paid holidays

Job summary

T-Mobile USA, Inc. is seeking a Performance Creative Manager to lead strategy and briefing for Mint Mobile performance marketing assets across static, audio, and video. You will translate insights into a rapid testing roadmap, write briefs, and guide assets from concept to review.

This hybrid role requires 3 days in the office weekly. You will partner with the in-house team, agencies, and creators to ensure on-brand, high-quality output delivered on time.

Qualifications

• Bachelor's Degree+3 years related experience, or advanced degree with 1 year related experience in Marketing/Communications/Design.
• 4+ years of creative strategy and briefing across performance channels (paid social, native ads, UGC).
• At least 18 years of age and legally eligible to work in the United States.

Responsibilities

• Lead creative strategy and briefing for static and video assets across native ads, paid social, podcast scripts, and campaign asset delivery.
• Build and execute a creative testing roadmap using performance insights and market trends.
• Write briefs and collaborate with in-house and external teams to produce assets.
• Direct and review UGC ad creative with creators and agencies.
• Partner with stakeholders and legal to review assets before launch.
• Manage delivery of final assets to media teams and track usage rights.
• Perform additional duties and projects as assigned.

Skills

Campaign Management

Campaign Performance Analysis

Conceptual Thinking

Cross-Functional Project Management

Data Analysis

Digital Marketing

Risk Avoidance

Stakeholder Management

Strategic Thinking

Education

Bachelor's Degree plus 3 years of related work experience, or advanced degree with 1 year of related work experience, or combination of education and experience deemed equivalent. Acceptable areas of study include Marketing, Communications, Design or Related Field

Job description

T-Mobile USA, Inc. is seeking a Performance Creative Manager to lead strategy and briefing for Mint Mobile performance marketing assets across static, audio, and video. You will translate insights into a rapid testing roadmap, write briefs, and guide assets from concept to review.

This hybrid role requires 3 days in the office weekly. You will partner with the in-house team, agencies, and creators to ensure on-brand, high-quality output delivered on time.