Partnership Marketing Coordinator — Events & Activations

National Association for Stock Car Auto Racing (NASCAR); Northern (KY); Hybrid; USD 60,000 - 85,000; Full time

Job summary

IMSA seeks a Senior Coordinator, Partnership Marketing to oversee and execute sponsorship activities and events in North America. You will manage partner relationships, coordinate communications, and assist in activation planning across multiple properties and events.

The role requires a Bachelor's degree and 1–3 years of related experience, plus travel readiness and strong project management skills to drive successful partnerships.

Qualifications

• Bachelor's degree in a relevant field and 1–3 years of related experience.
• Strong written and verbal communication with clients and partners.
• Ability to manage multiple projects and partnerships effectively.

Responsibilities

• Oversee and execute partnership marketing initiatives and events.
• Coordinate activations, materials, and partner communications.
• Travel up to 25% to support race events and partner activities.

Skills

Relationship building

Communication

Project management

Marketing knowledge

Event planning

Education

Bachelor's degree

Tools

Microsoft Office

Photoshop

AI tools

Job description

IMSA seeks a Senior Coordinator, Partnership Marketing to oversee and execute sponsorship activities and events in North America. You will manage partner relationships, coordinate communications, and assist in activation planning across multiple properties and events.

The role requires a Bachelor's degree and 1–3 years of related experience, plus travel readiness and strong project management skills to drive successful partnerships.