Partner Marketing Specialist

Archer; Indianapolis (IN); On-site; USD 55,000 - 85,000; Full time

Job summary

Scale Computing seeks a Partner Marketing Specialist to drive channel programs for resellers, MSPs, and distributors. You will develop campaigns, create partner content, and manage webinars and events to expand partner engagement and demand generation.

You will coordinate resources with Product Marketing, maintain the partner portal and MDF framework, and report on campaign ROI, with occasional travel to events.

Qualifications

• 1–3 years of B2B marketing experience, ideally in channel marketing.
• Strong project management skills and comfort juggling multiple priorities in a fast-paced environment.
• Excellent written and verbal communication skills, with a professional presence.
• A detail-oriented, organized, and self-motivated approach to work.
• An analytical mindset and proficiency with Google Suite; experience with Salesforce and Impartner is a plus.
• Familiarity with B2B networking and sales processes is a bonus.
• A bachelor's degree in Marketing or a related field.

Responsibilities

• Run partner programs and campaigns, including recruitment, onboarding, and enablement.
• Plan and launch campaigns that drive awareness and demand among resellers, MSPs, and distributors.
• Develop partner-facing content, emails, newsletters, webinars, and co-branded campaigns.
• Bring partner events to life by coordinating webinars, regional field events, and partner-hosted activities.
• Manage event logistics, from booth graphics to marketing materials and on-site tech.
• Partner with Product Marketing on speakers, session content, and presentation decks.
• Maintain the partner portal and MDF program; drive adoption of Marketing Center tools.
• Track and report partner marketing metrics such as portal engagement and campaign ROI.

Skills

B2B marketing

Project management

Communication skills

Detail-oriented

Analytical mindset

Education

Bachelor's degree in Marketing or related field

Tools

Google Suite

Salesforce

Impartner

Job description

Archer is collaborating with Scale Computing to connect them with exceptional professionals for this role.

About Scale Computing

Scale Computing is a leader in edge computing, virtualization, and hyperconverged infrastructure, helping organizations run their most important applications reliably and simply, everywhere from the data center to the edge. Our partner ecosystem of resellers, MSPs, and distributors is central to how we bring our solutions to market, and we're looking for a Partner Marketing Specialist to help that ecosystem thrive.

Run partner programs and campaigns

• Support and execute partner marketing programs, including recruitment, onboarding, and enablement
• Plan and launch campaigns that drive awareness and demand among resellers, MSPs, and distributors
• Develop partner-facing content, emails, newsletters, webinars, and co-branded campaigns

Bring partner events to life

• Coordinate partner-focused webinars, regional field events, and partner-hosted activities
• Manage event logistics, from booth graphics to marketing materials and on-site tech
• Partner with Product Marketing on speakers, session content, and presentation decks

Manage the partner portal and MDF program

• Keep the partner portal current with up-to-date sales and marketing resources
• Own the MDF program requests, approvals, claims, and compliance
• Drive adoption of the Marketing Center and its tools among partners

Track What's Working

• Report on partner marketing metrics like portal engagement, MDF utilization, and campaign ROI
• Use data to align marketing initiatives with both partner needs and company goals

What You Bring

• 1–3 years of B2B marketing experience, ideally in channel marketing
• Strong project management skills and comfort juggling multiple priorities in a fast-paced environment
• Excellent written and verbal communication skills, with a professional presence
• A detail-oriented, organized, and self-motivated approach to work
• An analytical mindset and proficiency with Google Suite; experience with Salesforce and Impartner is a plus
• Familiarity with B2B networking and sales processes is a bonus
• A bachelor's degree in Marketing or a related field

Good to Know

• Some early, late, or weekend hours may be required around events
• Light physical effort involved (packing, shipping, event setup/dismantle, lifting up to 50 lbs)
• Occasional travel, up to 15%