Part-Time Digital Marketing Specialist – Higher Ed

Mercy College of Ohio; Toledo (OH); On-site; USD 28,000 - 34,000; Part time

Benefits offered by this job

Tuition assistance

Medical/dental/vision coverage

403(b) with employer contributions

Paid time off

Job summary

Mercy College of Ohio is seeking a part-time Digital Marketing Specialist to support strategy-driven marketing for higher education. You will manage website content, craft blogs and e-newsletters, and coordinate with cross-functional teams to communicate our mission of excellence in teaching and healthcare education.

The role requires strong writing/editing, social media oversight, and collaboration with alumni relations for engagement and fundraising efforts.

Qualifications

• Bachelor's degree in Communications, Marketing, Public Relations or related field.
• 1–3 years marketing and communications experience in higher education preferred.
• Strong writing, editing and storytelling skills.

Responsibilities

• Maintain and update HEI public-facing websites; align with brand guidelines and UX best practices.
• Create and manage social media content across platforms (Facebook, Instagram, YouTube, Twitter, LinkedIn).
• Collaborate on academic program marketing, DEI initiatives, recruitment, and alumni engagement.

Skills

Content management

Social media management

Blog writing/editing

SEO and analytics

Attention to detail

Teamwork

Communication

Adobe design tools

AP Style

Alumni communications

Education

Bachelor's degree in Communications/Marketing/PR

Tools

CMS (Content Management System)

Web analytics tools

Adobe Creative Suite

Job description

Mercy College of Ohio is seeking a part-time Digital Marketing Specialist to support strategy-driven marketing for higher education. You will manage website content, craft blogs and e-newsletters, and coordinate with cross-functional teams to communicate our mission of excellence in teaching and healthcare education.

The role requires strong writing/editing, social media oversight, and collaboration with alumni relations for engagement and fundraising efforts.