Paid Social Marketing Manager

Derflan, Inc.; New York (NY); Hybrid; USD 64,281 - 78,566; Full time

Benefits offered by this job

Two weeks paid vacation

Comprehensive medical, dental, and vision coverage

401(k) with matching contributions

Home office expense reimbursement

Job summary

A boutique consulting firm is seeking a Marketing Manager I to support a global technology organization’s social media advertising function. This full-time role is based in New York and allows for remote work flexibility. The ideal candidate will have experience in digital marketing and paid social advertising, strong communication skills, and the ability to manage multiple priorities in a fast-paced environment. Successful execution of social media campaigns is a key responsibility.

Qualifications

• 2+ years of experience in digital marketing or paid social advertising.
• Experience running A/B testing and optimizing campaign performance.
• Strong communication skills, particularly in client or partner-facing environments.

Responsibilities

• Execute and manage paid social campaigns across platforms including TikTok and Instagram.
• Serve as a primary point of contact for creators participating in advertising programs.
• Review and evaluate creator content to ensure alignment with brand standards.
• Monitor campaign performance and identify opportunities for improvement.

Skills

Digital marketing experience

Paid social advertising

Strong communication skills

Ability to manage multiple priorities

Job description

Derflan is seeking a Marketing Manager I to support a large global technology organization’s social media advertising and creator marketing function through a high-impact consulting engagement.

This is a full-time role based in New York, NY, with flexibility for remote work. Candidates located in the New York area may work onsite if preferred. Eastern Time Zone is preferred, with flexibility to collaborate across teams in multiple time zones.

This role focuses on hands-on social media campaign execution, creator communications, and content management across platforms such as TikTok, Instagram, and Pinterest. You will work closely with creators, internal marketing teams, and platform partners to launch, optimize, and scale digital advertising campaigns.

The ideal candidate brings experience in paid social advertising, strong communication skills, and the ability to manage multiple priorities in a fast-paced, high-performance environment.

Client

Large Global Technology Company (Confidential)

Location

New York, NY (Remote / Hybrid flexibility – EST preferred)

Contract Duration

Through December 31, 2026 (potential for extension)

Annual Base Salary

$71,424, full benefits

Key Responsibilities

Social Media Campaign Execution

• Execute and manage paid social campaigns across platforms including TikTok, Instagram, and Pinterest
• Configure, launch, and optimize campaigns directly within ad platforms (hands‑on execution)
• Conduct A/B testing to improve campaign performance and inform strategy
• Support campaign setup including URLs, categorization, and creative alignment

Creator Communication & Relationship Management

• Serve as a primary point of contact for creators participating in advertising programs
• Provide timely updates on campaign status, guidelines, and next steps
• Deliver clear, professional, and supportive communication to ensure a positive creator experience
• Help onboard new creators and guide them through program expectations

Content Review & Curation

• Review and evaluate creator content to ensure alignment with brand and platform standards
• Provide constructive feedback and guidance to improve content quality and performance
• Support content categorization and tracking across campaigns

Campaign Performance & Optimization

• Monitor campaign performance and identify opportunities for improvement
• Compile and analyze performance data to inform campaign decisions
• Partner with internal teams to enhance campaign effectiveness and scalability

Cross-Functional Collaboration

• Partner with internal marketing, program, and platform teams to execute campaigns
• Coordinate with platform partners to resolve issues and optimize performance
• Manage multiple workstreams and priorities across campaigns and stakeholders

Success Metrics

• Successful execution and launch of social media campaigns
• Positive creator experience and communication responsiveness
• Campaign performance improvements through testing and optimization
• Timely delivery and organization across multiple concurrent projects

Required Qualifications

• 2+ years of experience in digital marketing or paid social advertising
• Experience running A/B testing and optimizing campaign performance
• Strong communication skills, particularly in client or partner-facing environments
• Ability to manage multiple priorities in a fast-paced environment

Preferred Qualifications

• Experience working with creators or influencer marketing programs
• Experience with content review, moderation, or curation
• Familiarity with content creation or editing tools
• Background in marketing agencies, eCommerce, or social media strategy
• Exposure to performance analytics and campaign reporting
• Bias for Action
• Insist on the Highest Standards
• Invent and Simplify

Why Join Us

As a Derflan consultant, you will support a high-impact social marketing team focused on scaling creator-driven advertising programs. This role offers hands‑on ownership of campaigns, direct interaction with creators, and the opportunity to build expertise in a fast-growing area of digital marketing.

Benefits at Derflan

Consultants working at least 30 hours per week receive:

• Two weeks paid vacation and 10 federal holidays
• Comprehensive medical, dental, and vision coverage
• 401(k) with matching contributions
• Home office expense reimbursement

Derflan is a boutique consulting firm supporting some of the world’s most innovative organizations. We specialize in placing high-caliber professionals in impactful roles that drive measurable business results.

We are committed to consultant success, professional growth, and building long-term partnerships with both clients and talent.