Paid Social, Manager

Omnicom Media; New York (NY); On-site; USD 90,000 - 100,000; Full time

Benefits offered by this job

Medical and dental coverage

401(k) plans

Paid family benefits

Job summary

Omnicom Media in New York seeks a driven Paid Social lead to mentor a team of Associates and Sr. Associates while delivering high-impact campaigns for major brands. You will translate senior-level strategies into daily tactics, guide budget decisions, and be the primary client contact.

This role requires deep knowledge of Facebook/Meta, X, Snapchat, TikTok, LinkedIn and other platforms, with strong data storytelling and cross-functional collaboration within an integrated team.

Qualifications

• Extensive experience in managing paid social campaigns.
• Experience leading and mentoring junior staff.
• Strong client relationship management.
• Ability to translate client goals into paid media tactics.
• Proficiency with multiple measurement tools.
• Agency experience preferred.

Responsibilities

• Oversee Paid Social Associates and Sr. Associates and manage their career development.
• Develop, optimize, and maintain paid social campaigns; coordinate assets and budget.
• Integrate paid social strategy into multi-channel recommendations.
• Analyze data and provide optimization insights; use 3rd-party data.
• Collaborate with creatives to align ideas with the brief.
• Meet client goals and KPIs and maintain campaigns.
• Brainstorm new ideas and betas with partners.
• Work with 3rd-party tracking vendors and platform integrations.

Skills

Account management

Paid social platforms

Multi-partner management

Client goals to strategy

Communication

Measurement tools

Communication skills

Tools

Facebook Ad Manager

X Ads

Third-party tracking vendors

Job description

Agency

Omnicom Media

Job Function

Media

Job Subfunction

Performance Media

Job Description

Position Overview

As a passionate and driven paid social expert, you thrive in collaborating with an integrated marketing team, transforming senior-level digital strategies into effective daily tactics. In this role, you'll lead Paid Social Associates and Sr. Associates, offering mentorship, training, and ensuring all work meets quality standards. Your responsibilities include managing day-to-day operations, guiding your team to achieve client goals and KPIs, and fostering strong client relationships. You're eager to deliver top tier paid social campaigns for high-profile brands, confidently communicating the impact of tactics and strategies as the primary client contact. You excel in a dynamic environment, where training and coaching team members is key to ensuring flawless execution.

Responsibilities

• Responsibilities will be across social media platforms such as Facebook, Instagram, Pinterest, SnapChat, Twitter, LinkedIn, TikTok and Reddit
• Responsible for overseeing Paid Social Associates and Sr. Associates on the team and owning their career development
• Developing and overseeing optimizing, and maintaining paid social campaigns for clients, including coordination of assets between creative agencies and budget management
• Works with a cross-discipline team to integrate paid social media strategy into a multi-channel, holistic recommendation.
• Uses strong quantitative skills, including analytical and story-telling ability, to analyze data and provide insights and optimization recommendations. Familiarity with third-party data and measurement solutions. Developing, executing, and testing across campaign variables that create client-specific insight and feed future successions of testing.
• Helps creatives express their ideas with feasible recommendations to tie it closer to the brief. Passionate about innovation and the creative process, desires to find creative ways to say "yes" to ideas and to contribute your own.
• Understanding client goals and how to maximize those measures of success through tactical strategies and technologies; Maintaining and optimizing client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis
• Brainstorming and researching new first to market ideas including new betas and opportunities with our partners.
• Strong familiarity with 3rd-party tracking vendors and integrating with social platforms

Required Skills And Experience

• Substantial experience in account management, planning, and/or performance media experience
• Strong working understanding of the Paid Social platforms, including major players and supporting technology Facebook Ad Manager, X (formerly Twitter) Ads, etc.
• Demonstrable experience working with multiple partners, on enterprise level paid social media accounts with diverse budget levels and objectives
• Proven ability to understand high-level client goals and how they translate into paid media strategy when applied via online technologies
• Ability to effectively communicate processes and tactics to clients, peers, and junior members of the team
• Understanding of paid social measurement and experience utilizing multiple native measurement tools
• Excellent written and verbal communication skills

Desired Skills And Experience

3+ years of experience

Agency Experience Strongly Preferred

• Detail and process oriented, with the ability to multitask and prioritize tasks based on client objectives
• Time management skills

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

$90,000-100,000

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email [e-mail]. $90,000-100,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

,$90,000-100,000