Paid Social Lead - Strategy, Optimization & Growth

Barkley

Illinois

Hybrid

USD 80,000 - 95,000

Full time

13 days ago
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Benefits offered by this job

Health insurance options
Flexible PTO
401K

Job summary

BarkleyOKRP in Illinois is seeking a Supervisor, Paid Social Media to lead strategy and performance across Facebook/Instagram, TikTok, Snapchat, Pinterest and LinkedIn. This full-time, hybrid role calls for excellent communication and the ability to collaborate effectively in a remote-friendly environment.

You will develop campaigns, optimize buys, manage budgets, report results, and present findings to clients.

Qualifications

  • Minimum 3 years of Paid Social Media buying experience.
  • Knowledge and prior use of Meta, TikTok, Snapchat, Pinterest, and LinkedIn ad platforms.
  • Strong organizational and mathematical skills.
  • Ability to multi-task and deliver work on-time for set deadlines.
  • Ability to establish good working relationships with media reps.
  • Ability to work effectively with internal teams and clients.

Responsibilities

  • Responsible for campaign development, stewardship, optimization, and reporting within various platforms (Facebook/Instagram, Pinterest, Twitter, Snapchat, etc.).
  • Builds relationships and maintains ongoing communications with media representatives.
  • Integral activation lead in key client communication.
  • Present at all key client presentations and meetings.
  • Designs optimal buys in terms of cost efficiency, forecasting, account segmentation, bid management, goal delivery and vendor agreements.
  • Keeps a pulse on all media buys and is ultimately responsible for post-buy results and ongoing reporting.
  • Updates Supervisor on status of current accounts and escalates issues promptly.
  • Oversees all campaign tracking setup and implementation before launch with Ad Operations support.
  • Oversees creation of all reporting dashboards and participates in client presentations.
  • Leads collaboration with finance to resolve media billing issues.
  • Ensures adherence to client budgets while meeting objectives.
  • Stays current on media trends and opportunities in the industry.
  • Other duties may be assigned.

Skills

Paid Social Buying
Meta Platforms
TikTok
Snapchat
Pinterest
LinkedIn
Analytical Skills
Budget Management
Collaboration
Communication

Job description

BarkleyOKRP in Illinois is seeking a Supervisor, Paid Social Media to lead strategy and performance across Facebook/Instagram, TikTok, Snapchat, Pinterest and LinkedIn. This full-time, hybrid role calls for excellent communication and the ability to collaborate effectively in a remote-friendly environment.

You will develop campaigns, optimize buys, manage budgets, report results, and present findings to clients.

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