Paid Social Growth Manager

Chief Detective LLC; United States; Remote; USD 95,000 - 110,000; Full time

Job summary

Chief Detective LLC is seeking an ambitious Paid Social Growth Manager to lead a portfolio of Meta ad accounts for fast-growing startups and established brands. You will create media plans, optimize spend, and drive client growth with entrepreneurial flair.

You will collaborate with cross-functional teams to develop creative strategies, analyze performance data, and report insights to clients. A strong track record with 100K+ budgets is preferred.

Qualifications

• 3+ years of experience managing Meta/Instagram ads for DTC or retail clients.
• Proven track record of scaling large ad budgets (> $100K) and driving growth.
• Strong collaboration with creative and cross-functional teams.

Responsibilities

• Develop and optimize media plans and budgets for Meta campaigns.
• Collaborate with creative and partners to shape ad concepts and assets.
• Monitor performance, generate insights, and present client-ready reports.
• Stay updated on Meta platform features and industry trends.

Skills

Paid social growth

Meta ads

Campaign strategy

Data analysis

Client communication

Tools

GA4

Looker Studio

Shopify

Job description

Chief Detective is looking for an ambitious and driven online marketer to help our clients—fast-growing startups and large retail companies—scale revenue and acquisition aggressively via Meta (Facebook & Instagram) advertising.

We’re a top agency on Meta, specializing in e-commerce and working with direct-to-consumer (DTC) brands in apparel, beauty, lifestyle, and more. Representative clients include Jenni Kayne, Rag & Bone, Ursa Major, Buck Mason, Frank & Eileen, and TOMS Shoes.

Job Summary:

We’re seeking a driven and skilled Paid Social Growth Manager to manage a portfolio of 3 to 5 Meta ad accounts. This role will be responsible for creating and optimizing media plans, developing creative strategies, and collaborating with cross-functional teams to drive growth and meet client goals. This is a dynamic, fast-paced role with high growth potential, requiring adaptability and an entrepreneurial mindset to succeed.

Responsibilities:

• Campaign Strategy & Planning: Collaborate with Growth Partners, Directors and media buyers on other channels to translate client business objectives into actionable paid media strategies on Meta (Facebook & Instagram).
• Media Buying & Optimization: Launch, manage, and optimize campaigns to meet and exceed KPI targets. Perform daily management of ad spend and pacing to ensure budget adherence.
• Creative Collaboration: Work closely with internal creative strategy partners to request and provide feedback on ad creatives and ensure alignment with performance goals and trends.
• Data Analysis & Reporting: Monitor, analyze, and interpret data across platforms (Meta Ads Manager, GA4, Shopify, Looker Studio, etc.) to evaluate campaign performance and impact. Generate performance reports and present critical insights and recommendations to clients and internal stakeholders.
• Platform & Trend Expertise: Stay informed of Meta’s evolving platform features, updates, and trends. Document and share best practices with internal stakeholders and client teams.
• Client Communication: Act as the primary point of contact for clients on Meta ad performance, insights, and strategic recommendations on a regular basis, including developing reports and running update calls.

Requirements:

• 3+ years of experience with Meta & Instagram ads
• Experience working with DTC, e-commerce or retail clients
• Proven track record of managing and optimizing large budgets across campaigns, of at least 100K+
• Able to drive creative strategy on Meta ad accounts, including developing creative and content pipelines, ad concepting, and briefing to quickly scale accounts
• Familiar with creative best practices on Meta, including image, video, and copy requirements
• Proficient in multi-channel attribution and tracking across paid media platforms, with expertise in configuring, diagnosing, and troubleshooting data and attribution issues
• Familiarity or experience with other paid channels (TikTok, Pinterest, Google) is a plus

Preferred Qualifications:

• Able to manage media, reporting, and communication across a portfolio of accounts simultaneously
• Strong data and analytical skills with experience generating performance reports and insights
• Excellent communication skills, both written and verbal
• Critical thinker who enjoys solving complex problems and navigating ambiguity
• Able to operate effectively in high-stress situations
• Salary range: $95,000–$110,000
• A comprehensive benefits package that includes group medical, dental, and vision coverage; short and long-term disability; life insurance; 401(k) eligibility after one year of service with matching contributions; paid time off; sick leave; an Employee Assistance Program, and more