Paid Social Growth Lead: Meta, TikTok & AI-Powered Testing

Internet Brands; El Segundo (CA); Presencial; USD 72.000 - 88.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health insurance

Flexible spending accounts (FSA)

Disability insurance

Life and AD&D insurance

401(k) retirement savings plan with a

PTO & holidays

Employee Assistance Program (EAP)

Voluntary benefits (home, auto, pet)

Descripción de la vacante

Internet Brands in El Segundo, CA is seeking a hands-on Performance Media Manager to lead paid social campaigns for our Legal business. You will own end‑to‑end execution on Meta, TikTok, and emerging platforms, and apply data‑driven testing and AI‑enabled optimization.

Work with Creative, Analytics, and Growth teams to improve efficiency, uncover opportunities, and translate insights into measurable results. Compensation starts at $80k, with a comprehensive benefits package.

Formación

• 5+ years in performance media, paid social, or digital acquisition.
• Deep expertise in Meta Ads Manager and TikTok.
• Hands-on experience building, launching, and optimizing campaigns in-platform.
• Strong bidding, targeting, audience strategy, and optimization skills.
• Familiarity with AI tools and experimentation in media workflows.

Responsabilidades

• Own paid social campaign execution across Meta, TikTok, and other platforms.
• Lead optimization and experimentation with testing across audiences, creative, placements, and bidding.
• Serve as in-platform expert for Meta; monitor platform updates and best practices.
• Shape bidding and audience strategy using first‑party data and insights.
• Build AI-enabled media workflows for planning, analysis, optimization, and reporting.
• Apply AI to performance insights and creative testing in collaboration with Creative/Analytics.

Conocimientos

Paid social

Meta Ads Manager

TikTok

A/B testing

AI tools

Data-driven

Cross-functional

Campaign optimization

Descripción del empleo

Internet Brands in El Segundo, CA is seeking a hands-on Performance Media Manager to lead paid social campaigns for our Legal business. You will own end‑to‑end execution on Meta, TikTok, and emerging platforms, and apply data‑driven testing and AI‑enabled optimization.

Work with Creative, Analytics, and Growth teams to improve efficiency, uncover opportunities, and translate insights into measurable results. Compensation starts at $80k, with a comprehensive benefits package.