Paid Social Director

Acadaca; United States; On-site; USD 130,000 - 155,000; Full time

Job summary

A leading marketing agency seeks a Director of Social Media and Influencer Marketing to manage a team and oversee paid social strategies. This role involves campaign management, ad creative strategy development, and performance monitoring across various platforms. Ideal candidates will have significant experience in paid social, strong organizational skills, and a proactive approach to marketing innovations.

Benefits

401(k) plan

Generous PTO

Opportunities for professional development

Qualifications

• 6+ years of experience in paid social.
• Experience managing and developing a team.
• Expertise in planning, building & running paid social campaigns.

Responsibilities

• Manage a team of 6+ media buyers.
• Actively manage about 3-4 paid social accounts.
• Implement paid media tactical planning across platforms.

Skills

Paid Social Expertise

Organizational Skills

Communication Skills

Job description

Direct message the job poster from Acadaca

About the Company

Acadaca/El Toro Interactive is a boutique ecommerce and digital marketing agency with a broad spectrum of clients, including fashion, beauty, lifestyle, media and B2B. We are technology systems experts with vast experience in all the major platforms, with a highly integrated a la cart offering that includes digital marketing, UX, creative design, eCommerce strategy, and our own proprietary products.

Responsibilities

• Manage a team of 6+ media buyers.
• Contribute to paid social audits for new business leads.
• Actively manage about 3-4 paid social accounts.
• Understand, contextualize and execute paid social strategies including but not limited to, performance five, branded content/partnership ads, building reports in GA4 and post IDs.
• Implement paid media tactical planning and buying across all platforms, such as Facebook, Meta, Pinterest and TikTok.
• Provide and develop ad creative strategy
• Create and present MBR and QBR reporting to internal stakeholders as well as clients when requested.
• Be able to conduct forecasting for monthly client budgets.
• Stay current with new advances in paid social marketing and the competitive landscape & ensure best practice and innovation in all paid social activities.
• Use these learnings to help streamline internal processes.

Qualifications

• 6+ years of experience in paid social.
• Expertise in planning, building & running paid social campaigns across paid social platforms
• Experience managing and developing a team.
• Experience with Meta, TikTok and Pinterest.
• Experience working with mid-large campaigns (i.e. budgets of $250,000+).
• Exceptional organization and communication skills.
• Highly motivated with a strong desire to meet or exceed expectations.
• Enjoy working in a fast-paced and collaborative environment.
• Exceptional attention to detail and the ability to meet aggressive deadlines.
• Experience with creative strategy to identify, iterate, and generate ad concepts in collaboration with our creative teams.

Pay range and compensation package

• 401(k) plan.
• Generous PTO.
• Opportunities for professional development and growth.

Work-Life Balance

• Take your birthday off!
• Don't want to come into the office? Great, we'll never ask you to!

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Marketing Services

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Paid paternity leave

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