Paid Social Director

Jump 450 Media; United States; On-site; USD 115,000 - 125,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Professional development

Job summary

Jump 450 Media is seeking a seasoned Paid Media Lead to own multi-network campaigns from planning to reporting. You will partner with clients, the creative team, and analysts to drive performance on Facebook, Twitter, Snapchat, YouTube and more.

Ideal candidates hold a Bachelor’s in Marketing, 5+ years in performance marketing, and strong automation/creative testing tool experience. This remote role offers a base of $115k–$125k with total comp up to $135k and yearly bonuses.

Qualifications

• Bachelor’s degree in Marketing or related major required.
• 5+ years of performance marketing experience in social is required.
• Highly knowledgeable with automation tools (bidding and targeting) & ad creative testing tools.
• Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs
• Experience in maintaining and growing large spending accounts with significant optimizations and budgets
• Ability to problem‑solve and structure complex projects/plans with multiple stakeholders and deliverables
• Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
• Ability to work in a fast‑paced environment while managing time effectively

Responsibilities

• Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Leveraging our real-time data dashboards and a plethora of reporting tools, you will be tasked with communicating campaign performance to clients and creating a clear road‑map for the future.
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
• Communicate with clients on all elements of the campaign, including planning, performance, and project status
• Prepare reports and present results to clients and management.
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
• Build effective relationships with all clients
• Gather data on consumer, competitor, and market conditions

Skills

Performance marketing

Social media ads

Data analysis

Communication skills

Education

Bachelor's degree in Marketing

Tools

Automation bidding tools

Ad testing tools

Job description

100% Remote Position

Base Salary:?$115,000- $125,000 Total Compensation Potential:?Up to $135,000 annually, including yearly bonuses.

Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more. This includes initial planning, implementation, monitoring, optimization, analysis and reporting.

This role will lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients.

Additional Responsibilities

• Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Leveraging our real-time data dashboards and a plethora of reporting tools, you will be tasked with communicating campaign performance to clients and creating a clear road‑map for the future.
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
• Communicate with clients on all elements of the campaign, including planning, performance, and project status
• Prepare reports and present results to clients and management.
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
• Build effective relationships with all clients
• Gather data on consumer, competitor, and market conditions

Requirements

• Bachelor’s degree in Marketing or related major required.
• 5+ years of performance marketing experience in social is required.
• Highly knowledgeable with automation tools (bidding and targeting) & ad creative testing tools.
• Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs
• Experience in maintaining and growing large spending accounts with significant optimizations and budgets
• Ability to problem‑solve and structure complex projects/plans with multiple stakeholders and deliverables
• Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
• Ability to work in a fast‑paced environment while managing time effectively

About Jump 450

Jump 450, headquartered in New York City, employs top talent globally. Best known for driving exceptional performance outcomes, we’ve scaled numerous companies, and turboscaled 13+ DTC brands from < $100m to 10 figures through data‑driven digital advertising and growth hacks.

The record:

• Acquired by Omnicom (NYSE: OMC) a couple years back
• Known as the “unicorn maker” tag in PE / VC circles.
• Driven some crazy numbers ($2bn+ revenue, 400M+ clicks, 40M+ users generated for clients)

Jump manages ~$350mm+ in annual digital media and orchestrates a differentiated agency offering with a focus on: world class creative production, rigorous technical media optimization, customer journey development and robust measurement / analytics to drive down CAC & extend LTV.

Our standout culture, commitment to employee development, team engagement, and exceptional perks and benefits are some of the reasons why prestigious publications such as Fast Company Magazine, Inc Magazine, and Agency Spotter’s Top 30 Agencies 2021, along with Ad Age’s Best Places to Work, have featured Jump. Additionally, we are proud to be ranked #899 on the Inc 5000 list and maintain a team member retention rate of over 90% for professional reasons.

Benefits

Our Mission

We strive to empower outstanding people to exceed our client’s expectations by providing them with the best resources, merit‑based incentives and tools to transform data into actionable insights. Join us on our purpose to provide scalable, strategic and indispensable value to our clients.

What We Offer:

• Competitive salary with performance-based bonuses.
• Health, dental, and vision insurance.
• Paid time off and holidays.
• Opportunities for professional development and career growth.
• A creative and collaborative work environment where your ideas and contributions are valued.
• Additional benefits include
  • Medical, Prescription, Dental, & Vision Insurance Benefits
  • Life and Accident Insurance Plans
  • Short and Long Term Disability Plans
  • Employee Assistance Programs
  • Employee Purchase Programs with thousands of discounts available
  • Family Forming Plans
  • Secure Travel & Identity Theft
  • Health Savings Account (HDS)
  • Health Care Flexible Spending Account (FSA)
  • Access to MetLife Legal Plan Services
  • 401k Match Plans
  • Commuter Transportation Benefits
  • Access to Virtual Health Services such as Telaheath, 2nd.md and Calm App
  • Paid Holidays (long weekends and end of the year closure)
  • Flexible / Numerous PTO Days
  • Half-Day Fridays All Year (Not Just in the Summer!)
  • New MacBook Pros and additional office needs for reimbursement
  • Communal Meeting Rooms and Standing Workstations are Available in our NY Office
  • Company Events & Happy Hours
  • 10 Week Paid Parental Leave
  • Tuition Reimbursement Of Up To $5,000 per calendar year