Paid Social Director

Jump 450 Media; New York (NY); Hybrid; USD 115,000 - 125,000; Full time

Benefits offered by this job

Competitive salary with performance-based bonuses

Health, dental, and vision insurance

Paid time off and holidays

Opportunities for professional development

401(k) match plan

Flexibility with PTO days

Tuition reimbursement up to $5,000 annually

Job summary

A leading digital advertising agency in New York is seeking a Digital Media Campaign Manager with experience in performance marketing. This role involves executing and optimizing paid media campaigns across platforms. The ideal candidate has over 5 years of experience in social media marketing, possesses strong analytical skills, and is highly effective in client communication. The position offers competitive compensation, including performance bonuses, along with a comprehensive benefits package, making it an exciting opportunity for growth in a vibrant team environment.

Qualifications

• 5+ years of performance marketing experience in social media required.
• Highly knowledgeable with automation tools and ad creative testing tools.
• Experience in scaling campaign spends while maintaining performance KPIs.

Responsibilities

• Responsible for executing paid digital media campaigns on platforms like Facebook and YouTube.
• Prepare reports and present results to clients and management.
• Continuously optimize campaign performance using data-driven strategies.

Skills

Performance marketing

Social media expertise

Data analysis

Campaign optimization

Client communication

Problem-solving

Education

Bachelor’s degree in Marketing or related major

Tools

Automation tools

Bidding tools

Ad creative testing tools

Job description

Base Salary: $115,000 - $125,000

Total Compensation Potential: Up to $135,000 annually, including yearly bonuses.

Responsibilities

Responsible for all aspects of executing paid digital media campaigns on networks such as Facebook, Twitter, Snapchat, Pinterest, YouTube, and more. This includes initial planning, implementation, monitoring, optimization, analysis, and reporting. The role will serve as the day‑to‑day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting, and responding to ad‑hoc requests. The candidate will target customers, create compelling ads with the creative team, and deliver outstanding communication, service, and campaign performance to our clients.

• Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Leveraging real‑time data dashboards and a plethora of reporting tools to communicate campaign performance to clients and create a clear roadmap for the future.
• Analyze performance data and provide intelligent synthesis, interpretation, and appropriate action plans based on conclusions.
• Continuously measure and optimize campaign performance while establishing benchmarks and recommending future tests.
• Communicate with clients on all elements of the campaign, including planning, performance, and project status.
• Prepare reports and present results to clients and management.
• Maintain a high level of up‑to‑date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.).
• Use a data‑driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
• Build effective relationships with clients.
• Gather data on consumer, competitor, and market conditions.

Qualifications

• Bachelor’s degree in Marketing or related major required.
• 5+ years of performance marketing experience in social media required.
• Highly knowledgeable with automation tools (bidding and targeting) and ad creative testing tools.
• Experience in scaling/increasing campaign spend while maintaining or improving performance KPIs.
• Experience in maintaining and growing large‑spending accounts with significant optimizations and budgets.
• Ability to problem‑solve and structure complex projects/plans with multiple stakeholders and deliverables.
• Ability to communicate effectively to all employee levels while understanding both the day‑to‑day and big picture.
• Ability to work in a fast‑paced environment while managing time effectively.

Benefits

• Competitive salary with performance‑based bonuses.
• Health, dental, and vision insurance.
• Paid time off and holidays.
• Opportunities for professional development and career growth.
• A creative and collaborative work environment where ideas and contributions are valued.
• Medical, prescription, dental, and vision insurance benefits.
• Life and accident insurance plans.
• Short‑ and long‑term disability plans.
• Employee assistance programs.
• Employee purchase programs with thousands of discounts available.
• Family forming plans.
• Secure travel and identity theft coverage.
• Health savings account (HSA).
• Health care flexible spending account (FSA).
• Access to MetLife legal plan services.
• 401(k) match plans.
• Commuter transportation benefits.
• Access to virtual health services such as TelaHealth, 2nd.md, and Calm App.
• Paid holidays (long weekends and year‑end closure).
• Flexible and numerous PTO days.
• Half‑day Fridays all year (not just in the summer).
• New MacBook Pros and additional office needs for reimbursement.
• Communal meeting rooms and standing workstations available in our NY office.
• Company events and happy hours.
• 10‑week paid parental leave.
• Tuition reimbursement of up to $5,000 per calendar year.

Our Mission

We strive to empower outstanding people to exceed our client’s expectations by providing them with the best resources, merit‑based incentives, and tools to transform data into actionable insights. Join us on our purpose to provide scalable, strategic, and indispensable value to our clients.

About Jump 450

Jump 450, headquartered in New York City, employs top talent globally. Best known for driving exceptional performance outcomes, we’ve scaled numerous companies and turbo‑scaled 13+ DTC brands from <$100 m to 10 figures through data‑driven digital advertising and growth hacks.

1. Acquired by Omnicom (NYSE: OMC) a couple years back.
2. Known as the “unicorn maker” tag in PE/VC circles.
3. Driven crazy numbers ($2 bn+ revenue, 400 M+ clicks, 40 M+ users generated for clients).

Jump manages ~$350 mm+ in annual digital media and orchestrates a differentiated agency offering with a focus on world‑class creative production, rigorous technical media optimization, customer journey development, and robust measurement and analytics. Our standout culture, commitment to employee development, team engagement, and exceptional perks and benefits are some of the reasons why prestigious publications such as Fast Company Magazine, Inc Magazine, and Agency Spotter’s Top 30 Agencies 2021, along with Ad Age’s Best Places to Work, have featured Jump. Additionally, we are proud to be ranked #899 on the Inc 5000 list and maintain a team‑member retention rate of over 90%.