Paid Social Designer (Statics + Motion, CPG) REMOTE

Truvani; Northern (KY); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Health benefits

401k benefits

Paid time off

Paid holidays

Remote work stipend

Store credit

Job summary

Truvani is seeking a designer to own paid social creative for Meta channels. You will ship a high-volume stream of ads, test and learn from performance data, and iterate with faster turnarounds. The role emphasizes autonomy, collaboration with the growth team, and staying on-brand while pushing creative that converts.

Fully remote position with an emphasis on results and rapid testing. Ideal candidates bring 3+ years creating Meta ads for CPG or DTC brands, a strong portfolio, and proficiency in

Qualifications

• 3+ years designing paid social ads for CPG or DTC brands.
• Portfolio of Meta ads with actual performance.
• Proficient in Photoshop and Illustrator and/or Figma.
• Comfort with motion: After Effects, Premiere, CapCut or similar.
• Ability to produce many variations quickly while preserving quality.
• Understanding of performance marketing and thumb-stopping frames.
• Open to feedback and data-driven decision making.
• Self-directed and able to manage own queue and deadlines.
• Experience in supplements, food, beverage or beauty.
• Familiarity with AI image and video tools in production workflows.
• Experience designing for TikTok, YouTube, Google.
• Basic copywriting for headlines and hooks.

Responsibilities

• Design static ads for Meta across feed, stories and reels.
• Create short motion ads and animated versions of statics.
• Turn briefs into multiple concepts and variations for testing.
• Build iterations on winning ads with new hooks, headlines, layouts and visuals.
• Review performance with growth team and decide what to test next.
• Monitor trends in CPG and supplement advertising and bring ideas.
• Maintain brand consistency while driving high-performing creativity.

Tools

Photoshop

Illustrator

Figma

After Effects

Premiere

CapCut

AI image tools

AI video tools

Job description

WHO WE ARE & WHAT WE DO

Truvani is a health and wellness brand that has one clear mission: create products people use in their daily lives with CLEAN, simple ingredients.

Many companies claim it. We actually mean it.

As a leading provider of high-quality supplements, protein powders, and snack bars, we are committed to transparency, purity, and sustainability. Our mission is to provide products you can trust, with ingredients you can pronounce, and to inspire healthier living for all.

ABOUT THE POSITION

We're hiring a designer who lives in paid social. You'll create the static and animated ads that run across Meta (Facebook and Instagram), and you'll help us figure out what actually makes people stop scrolling and buy.

This is a high-volume, test-and-learn role. You'll ship a lot of creative, see how it performs, and use the data to make the next round better.

OUR IDEAL CANDIDATE HAS/IS

• 3+ years designing paid social ads, ideally for CPG or DTC brands
• A portfolio of Meta ads that actually ran, not just spec work
• Strong in Photoshop and Illustrator, and/or Figma
• Comfortable with motion: After Effects, Premiere, CapCut, or similar
• Fast. You can produce lots of quality variations without losing the plot
• You understand the basics of performance marketing and know why a thumb-stopping first frame matters
• You take feedback well and aren't precious about your work. The data decides.
• Self-directed. You manage your own queue and hit deadlines
• Experience in supplements, food, beverage, or beauty
• Familiarity with AI image and video tools in a production workflow
• Experience designing for other paid channels (TikTok, YouTube, Google)
• Basic copywriting chops for headlines and hooks

YOUR RESPONSIBILITIES INCLUDE

• Design static ads for Meta across formats (feed, stories, reels placements)
• Create short motion ads and animated versions of statics (product animations, kinetic type, simple UGC-style edits)
• Turn creative briefs into multiple concepts and variations for testing
• Build out iterations on winning ads: new hooks, headlines, layouts, offers, and visuals
• Work with the growth team to review performance (CTR, CVR, ROAS) and decide what to test next
• Keep an eye on competitors and trends in CPG and supplement advertising, and bring new ideas to the table
• Maintain brand consistency while pushing for creative that performs

THE NITTY GRITTY

• Full time market-based compensation based on experience
• Fully remote with flexibility and autonomy
• Collaborative and innovative team culture
• Health (medical, dental, vision) benefits and 401k benefits offered after 60 days
• Paid time off and paid holidays
• Paid parental leave
• Remote Work and Education Stipend
• Truvani Monthly Store Credit
• Position is available immediately and will remain open until filled
• This is a permanent position with an opportunity to grow within the company (so we would like to hire someone that is awesome and is excited about being a part of our team).