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Mars Men is a fast-growing DTC men’s health brand in the US, seeking a seasoned Google Ads specialist to own strategy and execution for Google and YouTube Ads. You will partner with Growth, Creative, and Analytics to translate business goals into scalable campaigns.
You will deploy budgets to hit CPA, volume, and revenue targets, build testing roadmaps across ad copy, creative, landing pages, audiences, and bidding, and optimize tracking for better attribution and bidding accuracy with a
Mars Men is one of the fastest growing DTC men's health brands in the US, achieving a $100M run rate in less than 18 months. Recently backed by L Catterton, the company operates across DTC, retail, and emerging channels and is entering its next phase of growth.