Paid Search Strategy Specialist

We Are Saatchi; Dallas, Northern (TX, KY); Hybrid; USD 50,000 - 63,000; Full time

Job summary

We Are Saatchi in the United States (Dallas area) seeks a Search Planner to join the Paid Search team within Consumer Communications, delivering SEM campaigns for Toyota. The ideal candidate has 3-5 years of search marketing experience, can present strategic plans to the team, and demonstrates ability to innovate in SEM while meeting KPIs with a bias toward data-driven optimization.

Responsibilities include strategy development, plan execution, analytics, optimization, and collaboration with

Qualifications

• Bachelor’s degree required.
• 3–5 years of search marketing experience.
• Experience with SEM tools such as SA360, GA4, SEMrush.

Responsibilities

• Develop and manage search marketing plans to meet KPIs.
• Write, analyze and present search media POVs and plans.
• Analyze analytics and optimize search campaigns.

Skills

Paid search planning

Collaboration

Campaign strategy

AI in SEM

Education

College degree

Tools

SA360

GA4

SEMrush

DoubleClick

Job description

We Are Saatchi in the United States (Dallas area) seeks a Search Planner to join the Paid Search team within Consumer Communications, delivering SEM campaigns for Toyota. The ideal candidate has 3-5 years of search marketing experience, can present strategic plans to the team, and demonstrates ability to innovate in SEM while meeting KPIs with a bias toward data-driven optimization.

Responsibilities include strategy development, plan execution, analytics, optimization, and collaboration with