Paid Search Manager: Strategy, Leadership & Hybrid Role

Mindshare; New York (NY); Hybrid; USD 60,000 - 140,000; Full time

Job summary

WPP Media seeks a Manager, Paid Search to oversee client-paid search programs, mentor junior teammates, and advance strategic development for assigned accounts.

You will supervise day-to-day activities, analyze performance against KPIs, and present progress to clients. The role emphasizes staying current with tools and industry trends, while contributing to automation and process improvements.

Qualifications

• Bachelor-level degree or equivalent experience in business/marketing fields.
• 3+ years of analytical tools and PPC platform experience required.
• Proven PPC optimization expertise and client-facing skills.

Responsibilities

• Lead day-to-day supervision of paid search programs and bid strategies.
• Present marketing objectives and results to clients regularly.
• Monitor campaign performance against KPIs and optimize accordingly.
• Stay updated with search tooling and industry trends to improve offerings.
• Mentor junior team members and contribute to process improvements.

Skills

PPC optimization

Client management

Analytics tools

Bid management tools

Team mentoring

Strategy development

Education

Bachelor's degree in Business/Analytics/Marketing/Communications/Advertising

Tools

Google Analytics

Google AdWords Editor

Bing Ads Editor

DoubleClick Search

Kenshoo

Marin

Searchlight

eMarketer

Job description

WPP Media seeks a Manager, Paid Search to oversee client-paid search programs, mentor junior teammates, and advance strategic development for assigned accounts.

You will supervise day-to-day activities, analyze performance against KPIs, and present progress to clients. The role emphasizes staying current with tools and industry trends, while contributing to automation and process improvements.