Paid Search Director — SEM Strategy & Growth

Publicis Groupe Holdings B.V; Chicago (IL); On-site; USD 97,000 - 140,000; Full time

Job summary

Spark Foundry in Chicago is seeking an Associate Director of Paid Search to drive strategic search initiatives, lead campaign execution, and optimize programs for client success. You will oversee budgeting, performance analysis, and collaboration with cross-functional teams to achieve business objectives.

The role emphasizes hands-on work with Google Ads, Microsoft Advertising, and SA360, along with leadership responsibilities and ongoing professional development within a dynamic environment.

Qualifications

• 5+ years paid search experience.
• Demonstrated leadership and management skills (2+ years).
• Strong analytical and numeric skills for reporting and optimization.
• Excellent verbal and written communication, with polished presentations.

Responsibilities

• Lead development and implementation of paid search campaigns for clients.
• Leverage best-practices across search tactics and platforms.
• Ensure billing accuracy and respond to finance queries promptly.
• Analyze performance against KPIs and report trends to stakeholders.
• Mentor and develop direct reports; support in new business pitches.

Skills

Leadership

Analytics

Communication

Team management

Tools

Google Ads

Microsoft Advertising

SA360

Job description

Spark Foundry in Chicago is seeking an Associate Director of Paid Search to drive strategic search initiatives, lead campaign execution, and optimize programs for client success. You will oversee budgeting, performance analysis, and collaboration with cross-functional teams to achieve business objectives.

The role emphasizes hands-on work with Google Ads, Microsoft Advertising, and SA360, along with leadership responsibilities and ongoing professional development within a dynamic environment.