Paid Media Strategy Lead — Equity & Bonus Eligible

Cloud Control Media; United States; On-site; USD 70,000 - 85,000; Full time

Benefits offered by this job

Health benefits

Retirement benefits

Equity opportunities

Paid time off

Job summary

CloudControlMedia seeks a passionate Paid Media Manager to plan, review, and execute targeted digital campaigns across paid search, social, and programmatic channels for multiple clients.

2+ years of paid digital marketing experience, a business/marketing degree, and advanced Excel skills are required. The role involves cross-functional collaboration, data integration, and opportunities to pitch services, with travel up to 10% and a competitive compensation package.

Qualifications

• 2+ years of professional experience in paid digital marketing.
• Bachelor's Degree or higher in Business, Marketing, or related field.
• Expertise in developing and optimizing Paid Search, Paid Social and Programmatic campaigns through analysis of performance reports.

Responsibilities

• Possess strong knowledge and management of Paid Search (Google and Microsoft), Paid social media (Facebook, Instagram, TikTok, Snapchat, Reddit, and LinkedIn) and Programmatic Display campaigns.
• Manage multiple channels for multiple clients independently
• Integrate offline customer data with online campaign performance metrics
• Collaborate with the creative team to strategize on programmatic display and social creative that generate results
• Oversee and analyze custom reports for clients with large geographic footprints
• Identify opportunities to pitch new services to existing and potential new clients
• Collaborate with Account Managers as well as key clients to discuss progress and interpret analytic findings to identify strategies to improve client ROI
• Monitor and optimize campaign pacing, budgets, and bidding
• Analyze and strategize on campaign performance metrics
• Maintain current knowledge of AI's impact on digital marketing and AI paid media products
• Maintain high levels of up-to-date knowledge of best practices and strategies in paid media
• Display a strong understanding of emerging digital techniques and trends within the media landscape and in the greater digital ecosystem

Skills

Paid search

Paid social

Programmatic campaigns

Data analysis

Communication

Project management

Attention to detail

Travel readiness

Education

Bachelor's degree or higher in Business/Marketing or related field

Tools

Excel

Job description

CloudControlMedia seeks a passionate Paid Media Manager to plan, review, and execute targeted digital campaigns across paid search, social, and programmatic channels for multiple clients.

2+ years of paid digital marketing experience, a business/marketing degree, and advanced Excel skills are required. The role involves cross-functional collaboration, data integration, and opportunities to pitch services, with travel up to 10% and a competitive compensation package.