Paid Media Manager (Remote, Panama City)

Blacksmith Agency; Pennsylvania; Remote; USD 70,000 - 120,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager to own paid media for a portfolio of B2B and growing-brand clients. You’ll shape targeting, budgets, roadmap, and narrative when clients ask why.

You are the strategic voice at the table and you make the calls. You will manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize budgets, track conversions with GA4/Tag Manager, and craft 90-day plans that drive account growth and stronger client

Qualifications

• 3+ years hands-on experience with Google Ads and Meta Ads.
• Track record of improving ROAS, CPA, or pipeline.
• Experience at an agency handling multiple clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Manage paid media for Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing.
• Conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly client roadmaps and narratives.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

US client calls

Tools

GA4

Tag Manager

Pixels

Microsoft Ads

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.