Outside Sales Roofing Representative

Jobtailor; Santa Rosa (CA); On-site; USD 60,000 - 90,000; Full time

Job summary

Capstone Roofing in Santa Rosa seeks an in-field Sales Rep to run leads, inspect roofs, and build detailed estimates for homeowners in the North Bay. You will present proposals, explain scope and pricing, and guide customers through the next steps with a consultative approach.

Ideal candidates are motivated, organized, and customer-focused, with a valid driver’s license and willingness to travel locally. Training and ongoing coaching are provided in a performance-driven environment.

Qualifications

• Highly motivated and driven to succeed.
• Comfortable meeting homeowners face-to-face.
• Professional and customer-focused.
• Coachable and follow a structured sales process.
• Organized, dependable, and accountable.
• Willing to safely climb ladders and access roofs.
• Valid driver’s license and reliable transportation.

Responsibilities

• Run sales leads and meet homeowners in Santa Rosa and North Bay.
• Conduct residential roof inspections and evaluate roof needs.
• Take measurements, photos, and gather data for accurate estimates.
• Develop and present professional roofing estimates and proposals.
• Build trust with homeowners through a consultative sales approach.
• Follow up with prospects to move opportunities through the sales process.
• Coordinate handoffs with Production for smooth project starts.
• Represent Capstone Roofing professionally in the community.

Skills

Sales acumen

Organized

Dependable

Customer-focused

Coachable

Motivated

Tools

Sales Management Systems

Photo Documentation Tools

Job description

• Run sales leads and meet with homeowners throughout the Santa Rosa and North Bay market
• Conduct residential roof inspections and evaluate homeowners' roofing needs
• Safely use a ladder and access residential roofs as part of the inspection and estimating process
• Take measurements, photos, and gather information needed to prepare accurate estimates
• Develop professional roofing estimates and proposals
• Present proposals directly to homeowners and explain products, scope of work, pricing, and next steps
• Build trust with homeowners and provide a professional, consultative sales experience
• Consistently follow up with prospective customers and move opportunities through the sales process
• Maintain accurate customer and sales information within company systems
• Work closely with Production and Operations to ensure a smooth handoff after a project is sold
• Participate in ongoing classroom training, field coaching, ride-alongs, and sales development
• Represent Capstone Roofing professionally throughout the community

Requirements

• Highly motivated and driven to succeed
• Comfortable meeting and communicating with homeowners face-to-face
• Professional and customer-focused
• Coachable and willing to follow a structured sales process
• Organized, dependable, and accountable
• Comfortable working independently in the field
• Strong with follow-up and managing multiple sales opportunities
• Comfortable working in a performance-driven environment
• Able and willing to safely use ladders and get onto residential roofs
• Must be able and willing to safely climb ladders and access residential roofs
• Valid driver's license and reliable transportation
• Ability to safely operate a vehicle in accordance with company policy and applicable law
• Comfortable traveling locally throughout Santa Rosa and the surrounding North Bay territory
• Successful completion of applicable post-offer screening requirements, which may include drug screening, MVR review, background screening, and non-DOT physical examination
• Previous roofing, exterior remodeling, construction, or outside sales experience is a plus but not required

Core Competencies

Demonstrates strong sales acumen with the ability to conduct residential roof inspections, develop accurate estimates, and present proposals effectively to homeowners. Maintains a customer-focused approach while managing multiple sales opportunities and ensuring smooth project handoffs.

Highest-signal resume keywords

• Residential Roof Inspections
• Sales Process Management
• Customer Relationship Building
• Proposal Development
• Ladder Safety Compliance

Hard Skills

• Roofing Estimates
• Measurements and Evaluations
• Sales Presentations
• Field Coaching
• Follow-Up Management

Soft Skills

• Motivated
• Organized
• Dependable
• Customer-Focused
• Coachable

Certifications & Qualifications

• Valid Driver's License

Industry Keywords

• Roofing
• Exterior Remodeling
• Construction
• Outside Sales
• Performance-Driven Environment

Tools & Technologies

• Sales Management Systems
• Photo Documentation Tools