Outside Sales Representative - Diesel Repair

Cogent Analytics; Des Moines (IA); On-site; USD 60,000 - 100,000; Full time

Benefits offered by this job

Base + Uncapped Commission Structure

Job summary

Cogent Analytics is seeking an Outside Sales & Business Development Representative to generate new business, strengthen referral relationships, and grow profitable revenue in the Des Moines area. This full-time, field-based role targets commercial accounts, fleet operators, municipalities, and other organizations that own or manage heavy-duty vehicles.

Success is measured by opportunities, quotes, bookings, and revenue growth.

Qualifications

• Proven ability to build relationships and generate new business.
• Strong communication, follow-up, and interpersonal skills.
• Self-motivated and comfortable working independently in a field-based sales role.
• Organized and able to manage multiple prospects, accounts, and follow-up commitments.
• Valid driver’s license and reliable transportation.
• Willingness to travel locally and regionally.

Responsibilities

• Identify and develop new business across commercial, fleet, rental, municipal, and local channels.
• Conduct regular outside sales visits, calls, emails, and follow-up activity to build pipeline.
• Promote company value around quality repairs, local accountability, and customer service.
• Coordinate with internal teams to ensure scheduling and job details are communicated.
• Maintain disciplined daily and weekly sales activity, including reporting and accountability.

Skills

Relationship building

New business development

Sales prospecting

CRM usage

Communication skills

Self-motivation

Travel locally

Job description

Position Summary

The Outside Sales & Business Development Representative is responsible for generating new business, strengthening referral relationships, increasing quote conversion, and helping the company grow profitable revenue.

This is a full-time, field-based sales role focused on building relationships with commercial accounts, fleet operators, logistics companies, distributors, rental companies, municipalities, and other organizations that own or manage heavy‑duty vehicles.

The ideal candidate is proactive, organized, accountable, and comfortable turning daily sales activity into measurable results. Success in this role will be measured by qualified opportunities, follow‑up discipline, booked jobs, revenue growth, gross profit contribution, and the ability to help the company create more predictable, profitable, and collectible work.

Key Responsibilities

Business Development & New Account Growth

• Identify, prospect, and develop new business opportunities across commercial, fleet, rental, municipal, and local business channels
• Conduct regular outside sales visits, calls, emails, and follow‑up activity to build pipeline and create new opportunities
• Develop relationships with decision‑makers, influencers, office staff, service managers, fleet managers, and business owners
• Promote company value proposition around quality repairs, local accountability, technical expertise, customer service, and convenience
• Support growth in commercial and fleet accounts by identifying companies that own, lease, or manage multiple vehicles
• Help develop and promote referral programs, fleet inspection opportunities, and other revenue‑generating initiatives

Sales Process, Follow‑Up & Conversion

• Follow up on open quotes, lost quotes, referral opportunities, and direct customer inquiries
• Track why opportunities are won or lost and identify ways to improve conversion
• Coordinate with internal team members to ensure customer expectations, scheduling needs, and job details are communicated clearly
• Ensure sales activity turns into measurable outcomes, including booked jobs, revenue, gross profit, and repeat opportunities
• Maintain disciplined daily and weekly sales activity, including calls, emails, in‑person visits, follow‑ups, and reporting

CRM, Reporting & Accountability

• Use the company’s CRM, sales tracker, or designated system to document prospects, contacts, visits, calls, follow‑ups, opportunities, and outcomes
• Maintain accurate records of sales activity, account status, quote status, referral source, and next steps
• Provide weekly sales updates to leadership, including activity completed, opportunities created, quotes generated, jobs booked, revenue impact, and upcoming priorities
• Participate in regular sales huddles and accountability meetings
• Build and manage a hotlist of priority prospects and active opportunities

Qualifications

• Proven ability to build relationships and generate new business
• Strong communication, follow‑up, and interpersonal skills
• Self‑motivated and comfortable working independently in a field‑based sales role
• Organized and able to manage multiple prospects, accounts, and follow‑up commitments
• Comfortable making calls, sending emails, conducting in‑person visits, and asking for business
• Ability to track activity and report results consistently
• Valid driver’s license and reliable transportation
• Willingness to travel locally and regionally throughout the Des Moines and surrounding markets

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Base + Uncapped Commission Structure