Outreach and Engagement Specialist - OmniRide

OmniRide; Manassas (VA); Hybrid; USD 73,000 - 95,000; Full time

Job summary

OmniRide, a public transportation agency in Prince William County, Virginia, seeks an Outreach and Engagement Specialist to lead community outreach efforts and craft engaging content across digital and traditional channels. The role reports to the Marketing team and supports OmniRide services throughout the service area.

The candidate should have a Bachelor's degree and substantial experience in marketing, communications, public outreach, social media, and content creation, with strong writing

Qualifications

• Bachelor's degree in Communications, Marketing, Public Relations, Journalism, Digital Media, or a related field.
• Experience in marketing, communications, public outreach, social media management, and content creation.
• Strong writing, editing, and communication skills.
• Valid Virginia driver's license required.
• Bilingual proficiency in English and Spanish, or another language commonly spoken within the OmniRide service area, is preferred.
• Ability to work occasional evenings and weekends for community events.

Responsibilities

• Plan and lead community outreach events and public engagement activities.
• Create compelling content for social media, websites, newsletters, brochures, and other materials.
• Develop digital content including graphics, short-form videos, photos, stories, reels, and posts highlighting OmniRide services and partnerships.
• Maintain and update website and social media content.
• Collaborate with internal teams on special projects and rider outreach initiatives.

Skills

Marketing communications

Social media management

Content creation

Bilingual English/Spanish

Education

Bachelor's degree in Communications, Marketing, Public Relations, Journalism, Digital Media, or related field

Job description

Outreach and Engagement Specialist - OmniRide

OmniRide, a public transportation agency located in Prince William County, Virginia, is seeking an energetic and creative Outreach and Engagement Specialist to join our Marketing team and lead community outreach efforts, develop engaging content, and promote OmniRide services through digital and traditional communications throughout our service area.

Key Responsibilities

• Plan and participate in community outreach events and public engagement activities.
• Create compelling content for social media, websites, newsletters, brochures, and other marketing materials.
• Develop written communications, including the creation of engaging digital content including graphics, short-form videos, photos, stories, reels, and written posts that highlight OmniRide services and community partnerships.
• Maintain and update website and social media content.
• Collaborate with internal teams on special projects and rider outreach initiatives.

Qualifications

• Bachelor's degree in Communications, Marketing, Public Relations, Journalism, Digital Media, or a related field.
• Experience in marketing, communications, public outreach, social media management, and content creation.
• Strong writing, editing, and communication skills.
• Valid Virginia driver's license required.
• Bilingual proficiency in English and Spanish, or another language commonly spoken within the OmniRide service area, is preferred.
• Ability to work occasional evenings and weekends for community events.

Salary Range

$72,823 – $94,670 annually, commensurate with experience, plus attractive benefits. This position offers hybrid office/telework after an initial training period, and the home office location is Manassas, VA.

Employment subject to background check and fingerprinting. PRTC/OmniRide is a drug-free workplace. EOE.