OSET Sales Support Manager

Cycles Worldwide, LLC; Atlanta (GA); Hybrid; USD 70,000 - 90,000; Full time

Job summary

OSET is seeking a Sales Support Manager based in our Atlanta office to build and sustain a premium dealer network and enhance the customer experience. You will partner with the National Sales Manager to plan travel, approve programs and oversee dealer merchandising across motorcycles and apparel.

Responsibilities include driving dealer training, optimizing stock turns, reporting dealer performance, and ensuring brand standards with a market‑leading customer experience.

Qualifications

• Bachelor’s degree preferred.
• Five or more years of direct field/retail experience (power sports/auto).

Responsibilities

• Develop and maintain profitable, premium dealer network with an exciting customer experience.
• Collaborate with stakeholders to improve CSI, marketing plans and dealer representation.
• Manage stock, orders and product representation across motorcycles, apparel and accessories.
• Train dealer staff and ensure brand standards at each dealership.

Skills

Communication skills

Dealership liaison

Travel readiness

Education

Bachelor’s Degree

Tools

Microsoft Office

Outlook

Excel

PowerPoint

Job description

This position is based out of the Atlanta office. At OSET we’re driven to create distinctive, cool, authentic and premium motorcycles through bold design, purposeful engineering and a genuine passion for the ride. We strive to create an experience that totally involves the rider and brings out their best, because their passion is our passion.

The OSET Sales Support Manager is responsible for developing and managing long‑term relationships with OSET dealers and key stakeholders. This position is pivotal in developing and supporting dealers to help OSET to optimize their performance through primary activity in retail and wholesale sales of motorcycles, authentic apparel and accessories, marketing and dealer development activities. Which in turn leads to increasing the lifetime value each customer brings, enhancing the profit per motorcycle, while delivering a premium retail and brand experience.

Reporting to the National Sales Manager and working as a key member of the sales team, you will be responsible for:

• Work with dealer partners to plan travel
• Strategic communication and documentation
• Monitoring and reporting dealer compliance
• Specific program approval with region dealers
• Monitor and report dealer representation with models, apparel and accessory merchandising, reporting and stock turn
• Communicate and train dealer staff using best practices and proven sales procedures
• Direct and advise on local marketing and event calendar while focusing on a premium customer experience

MAJOR RESPONSIBILITIES

• Work in collaboration with region dealers and the National Sales Manager to develop and maintain a profitable, passionate and premium dealer network with an exciting customer experience
• Work in collaboration with key stakeholders to develop and monitor appropriate business plans including providing advice on best practice, improving CSI scores, optimizing dealer marketing plans and activities to attract, win and retain customers
• Work in collaboration with key stakeholders to enhance the brand proposition and principles including advising on industry best practices from other dealers and seeking support from subsidiary experts
• Manage/support dealers with minimum product representation, forward orders and stock turns on motorcycles, clothing and accessories
• Identify gaps in dealer staff knowledge including requisite training and knowledge of all OSET products, features and benefits
• Facilitate attendance of sales and product training both formal and online
• Ensure dealers are appropriately stocked with full range of models including apparel/clothing/accessories required to achieve minimum operating standards and assist in balancing inventory through the transfer of models between dealers
• Manage the stock and supply of OSET motorcycles and products to include annual retail and wholesale forecasts for each region dealer, as well as monitoring retail and wholesale performance to meet region/dealer/market needs
• Monitor individual dealer and region sales/performance to include visit reports, sales figures, market share, dealer stock levels, competitor sales and marketing activities and dealer CSI reports to track progress
• Develop, mentor and manage a minimum of one passionate OSET Champion per dealer to maximize both the dealer and OSET’s position within the market as well as the dealership ensuring a premium customer experience
• Establish and maintain facility “Brand Standards” in each dealership within the region

KNOWLEDGE, SKILLS AND ABILITIES

• Knowledge:Direct motorcycle/power sports market sales history along with a strong understanding of market conditions preferred
• Skills:Must hold a valid driver’s license with motorcycle endorsements
  Strong communication (verbal and written) as well as documentation skills
  Possess strong Microsoft Office, Outlook, Excel, Word, PowerPoint skills
• Abilities: Ability to travel extensively including overnight stays required to and from dealerships (Travel can include autos/planes/motorcycles); must be available for weekend dealer visits and events

RELATIONSHIPS

• Internal: RM’s work closely with all other departments in the business
• External: Fosters positive relationships with dealer partners

AUTHORITY

• This position does not have authority to hire/fire
• Ability to act independently staying within the guidelines of the National Sales Manager and GM direction
• Limited spending authority per budget and DOA guidelines

EDUCATION

• Bachelor’s Degree preferred
• Five or more years direct field/retail experience (power sports/automotive preferred)

TRAINING

• TOL
• Training at OSET office in Atlanta
• Up to one month field training including travel with another RM, supervised dealer visits

PHYSICAL REQUIREMENTS OF THE JOB

• Majority office work sitting at a desk and travel (via car, plane, etc.)
• Occasionally required to move motorcycles, boxes, carrying or with the assistance of a pallet jack for heavier items