Organic Growth Hacker - Paper.io 2

Voodoo; Paris (TX); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

Best-in-class compensation

Other benefits according to country

Job summary

Voodoo is hiring a growth hacker to make Paper.io 2 massively viral on TikTok, YouTube Shorts and Instagram. You will build a scalable network of accounts, using AI-powered content creation and distribution to maximize views, engagement and virality.

You will test formats, sounds, and trends at high velocity, refine what works, and report weekly learnings to scale success across games and studios.

Qualifications

• Grew accounts or brands on TikTok/Shorts; numbers show impact.
• Fluent in volume, speed and iteration, not perfection.
• Fluent in AI tools for content production and scale.

Responsibilities

• Build an account network across platforms; scale winning accounts and prune others quickly.
• Use AI to produce, remix and test content at high volume.
• Identify and act on Gen Alpha trends to drive content before peak.
• Plan distribution: seeding, comments, stitches, and cross-posting with a clear spread strategy.
• Manage creators and collabs to convert players into content creators.

Skills

Growth hacking

TikTok/Shorts growth

AI content production

Data analytics

Video editing (short-form)

Content strategy

Tools

AI video tools

Job description

About Voodoo

Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.

Team

Our Gaming team is made up of hybrid-casual, casual, and mid-core experts. Our 'Core' games team supports internal and external studios worldwide in creating, developing, and launching new hit games, whilst our 'Live' games team focuses on delivering higher engagement on our existing and successful games.

Joining our Live games team means collaborating with gaming industry experts on globally renowned, enduring games while embracing exciting new entrepreneurial ventures. With over seven billion downloads worldwide and a portfolio of more than 10 resilient hybrid games generating more than $20m per year, we are the world's largest and most successful hybrid publisher.

Paper.io 2 is one of Voodoo's biggest games: 100M+ downloads and a top-ranked arcade title. It's simple, competitive and oddly satisfying, and it's played mostly by Gen Alpha (middle school / early high school).

Role

We're not looking for a community manager or a social media manager who posts three times a week and hopes for the best.

We're looking for a growth hacker who uses social media as their playground. You don't wait for the algorithm; you find ways to game it. You'd rather launch 100 accounts to see which 3 blow up than polish a single post for a week. You know the tricks, the loopholes and the formats nobody has tried yet, and you test them before everyone else does.

Your one mission: make Paper.io 2 massively viral on TikTok, YouTube Shorts and Instagram, measured in views, engagement and virality.

• Build an account machine: Launch and run a network of accounts: niche pages, personas, gameplay clips, languages, AI-produced content. Scale the ones that win and kill the rest fast.
• Use AI as a weapon: Produce, remix and test content at a volume a traditional team can't match, with AI video, voice, editing and automation.
• Hijack trends in hours, not weeks: Spot sounds, formats and IRL trends rising among Gen Alpha, and turn them into PO2 content before they peak.
• Hack distribution: Seeding, comments, stitches and duets, fan accounts, cross-posting, and boosts on winning posts. Every post gets a plan to spread.
• Activate creators and collabs: Find creators big and small, set up collabs, and turn players into content creators through challenges, UGC and in-game hooks.
• Test everything, all the time: Hooks, formats, first frames, posting times, accounts. Read the data, double down on what works, cut the rest.
• Report what you learn. Every week: what blew up, why, and what you're scaling next.

Profile

• You've already grown accounts or brands on TikTok/Shorts, and you can show numbers (your own accounts count, and often count more).
• You think in volume, speed and iteration, not perfection.
• You have a bag of tricks: algorithm hacks, growth loops, tools, automation, and you're always looking for more.
• You're fluent in AI tools for content production and scale.
• You get Gen Alpha culture: what's cool, what's cringe, what moves fast.
• You can edit short-form videos yourself, quickly.
• You're data-driven: you know what hold rate, shares per view and completion rate tell you.
• You're comfortable on camera (a plus).

Why join

• One of the biggest mobile games in the world as your sandbox
• Real freedom to test unconventional ideas
• Resources to scale what works: tools, AI, creators, paid boosts
• A direct line to the UA, creative and game teams

Benefits

• Best-in-class compensation
• Other benefits according to the country you reside