Organic Growth Hacker

Mirage; New York (NY); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical/Dental/Vision

401K with employer match

Commuter Benefits

Catered lunch

Dinner stipend

Grubhub subscription

Wellness perks

Team offsites

Generous PTO

Job summary

Mirage is seeking a content-focused role for in-person work at our NYC HQ to own launch videos, demos, and social posts using AI-driven tools. You will craft concepts, write copy, and collaborate with editors to produce engaging short-form videos and community-driven content on X.

Ideal candidates bring a strong visual sensibility, a clear brand voice, and hands-on experience with AI workflows. This role offers the chance to shape Mirage’s presence across product launches and ongoing campaigns.

Qualifications

• Strong visual sense and ability to craft engaging content.
• Ability to adapt voice to a brand and platform.
• Familiarity with X and AI communities and trends.
• Experience collaborating with editors and producing end-to-end video content.
• Proficiency in creating content with AI tools and workflows.
• Comfortable on camera and presenting in short-form formats.

Responsibilities

• Develop concepts, stories, and formats for launch content and see them through from production to publishing.
• Create content featuring yourself, generated actors, and others using AI agents and Captions’ tools.
• Collaborate with editors, provide briefs, and ensure final cut meets expectations.
• Maintain a steady flow of content between launches, leveraging new features and trends in tech/AI.
• Write post copy, test hooks, and optimize edits based on audience response.
• Build an active community on X by engaging with followers and relevant conversations.
• Coordinate partnerships with agencies, actors, and independent creators to bring video ideas to production.

Skills

Visual storytelling

Brand voice

X/social media savvy

Video production

AI content creation

On-camera presence

Job description

Mirage is an AI video company focused on making creation dramatically easier. Our team tackles some of the hardest creative and technical challenges in generative media.

We get to rethink how people collaborate with AI that can actually do creative work with them—defining entirely new interaction paradigms for AI-native video tools. We make that possible by building multimodal agents that turn creative direction into edits, rendering engines that composite multiple layers of video and graphics, and generative video models trained from the ground up that create new media when needed.

All of this comes together in Captions, our creative workspace for generating, editing, and designing video. The technology behind Captions is now available more broadly: Tesseract gives any AI agent native video-editing capabilities, while developers can integrate our models into their own products through APIs.

Explore our work – Captions — Our flagship creative workspace – Tesseract — Our professional video engine for AI agents – Research — The foundation models we build in-house – Updates — The latest from Mirage – TechCrunch, Forbes, Fast Company — Press

Our Investors – Index Ventures, Kleiner Perkins, Sequoia Capital, Andreessen Horowitz, General Catalyst, Uncommon Projects, Kevin Systrom, Mike Krieger, Lenny Rachitsky, Antoine Martin, Julie Zhuo, Ben Rubin, Jaren Glover, SVAngel, 20VC, Ludlow Ventures, Chapter One, and more.

Please note that most of our roles will require you to be in-person at our NYC HQ (located in Union Square)

Who we are

Mirage is an AI-native video platform that intelligently orchestrates production and editing through natural language. Our models leverage contextual awareness to execute the same creative decisions a professional editor would—dramatically improving productivity for experienced teams, while making video creation accessible to anyone.

We’re an interdisciplinary team addressing some of the most difficult technical and creative challenges in generative media. As an early member of our team, you’ll tackle foundational problems that remain largely unsolved across the industry, driving an outsized impact on the future of creative expression.

About the Role

You’ll work directly with leadership, creative teams, product marketers, and other stakeholders to own content for product launches, feature announcements, and our ongoing presence on X. You’ll create launch videos, demos, hype snippets, animations, and original posts that give people a reason to follow what we’re building.

What you’ll work on

• Develop the concepts, stories, and formats for launch content, and take them through production and publishing.
• Create content featuring yourself, generated actors, and others — using AI agents, AI models, Captions’ editing software, screen recordings/demos, and other creative mediums.
• Collaborate with video editors on more involved pieces. Provide clear briefs, references, and feedback, and see each piece through the final cut.
• Keep a steady flow of content between launches, drawing on new features, creative experiments, and relevant conversations in tech and AI.
• Write the post copy, test different hooks and edits, and use audience response to improve the work.
• Build an active community on X by responding to our audience and joining relevant conversations.
• Proactively find and coordinate creative partners—including agencies, actors, and independent creators—to bring video ideas into production.

Who we’re looking for

• You have strong visual taste and creative instincts. You understand pacing, composition, sound, and what makes an opening hook work.
• Your work has personality and a clear point of view. You can bring that voice to a brand.
• You’re deeply familiar with X and the tech and AI communities on it. You recognize a timely opportunity and can bring an original angle.
• You’re comfortable working with video editors and resourceful enough to produce strong content independently with AI.
• You move quickly, take ownership, and know how much production an idea needs.
• You’re already experimenting with AI creative workflows and have finished work to show for it.
• You’re great on camera and excel at creating personality-led content.

Benefits:

• Comprehensive medical, dental, and vision plans
• 401K with employer match
• Commuter Benefits
• Catered lunch multiple days per week
• Dinner stipend every night if you’re working late and want a bite!
• Grubhub subscription
• Health & Wellness Perks
• Multiple team offsites per year with team events every month
• Generous PTO policy

Captions provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Please note benefits apply to full time employees only.