Organic Copywriter - Strategist

Ryze Superfoods LLC; United States; Remote; USD 50,000 - 70,000; Full time

Job summary

A leading company in the wellness industry is seeking a Copywriter to craft vibrant content that resonates across social media platforms. In this creative role, you will develop engaging copy for Instagram, TikTok, and YouTube Shorts while collaborating with a team to maintain the brand's unique voice. Ideal candidates should have 2-4 years of experience in content creation, a strong understanding of social media trends, and a collaborative spirit.

Qualifications

• 2-4 years of experience in copywriting, social media, or content strategy.
• Strong understanding of social platforms, especially TikTok and Instagram.
• Experience in wellness, food/bev, or lifestyle brands preferred.

Responsibilities

• Write engaging copy for Instagram, TikTok, YouTube Shorts, and other platforms.
• Collaborate with designers and content teams to enhance brand voice.
• Stay updated with trends in internet culture.

Skills

Copywriting

Social Media Strategy

Content Creation

Cultural Relevance

Collaboration

Job description

In this role, you will be responsible for crafting sharp, culturally relevant copy that fuels our organic social channels. You’ll own the voice of the brand in everyday moments—writing captions, scripting videos, ideating content, and helping shape what we say, how we say it, and when we say it. This isn’t a direct-response role; it’s about building connection, community, and cultural relevance through words. You’ll collaborate closely with designers, content creators, and brand strategists to make the internet feel RYZE-aligned, scroll-stopping, and fresh.

Key Responsibilities

• Write compelling, on-brand copy for Instagram, TikTok, YouTube Shorts, and other organic social platforms
• Maintain and evolve RYZE’s social voice to feel human, witty, smart, and culturally current
• Collaborate with designers and video editors to ensure visuals and copy work in tandem
• Script video voiceovers, lo-fi reels, or storytelling pieces that bring content to life
• Partner with the content team to brainstorm social-first ideas, formats, and series
• Translate product, culture, and customer moments into relevant social content
• Stay in tune with internet culture and emerging formats to help the brand show up in real-time moments
• Write post copy that matches different content types—from brand education to product fun to light humor
• Work with the brand, content, and influencer teams to support holistic storytelling across social
• Contribute to campaign brainstorming and social rollout planning
• Track post-performance in collaboration with content leads and apply insights to improve tone or style

Qualifications

• 2–4 years of experience in copywriting, social media, or content strategy roles
• Strong understanding of social platforms and content styles—especially TikTok and Instagram
• A clear, confident writing voice with an instinct for tone, timing, and brevity
• Experience writing for brands in wellness, food/bev, or lifestyle spaces (preferred but not required)
• Familiarity with trends in internet culture, meme formats, and conversational writing
• Highly collaborative with the ability to take feedback, work quickly, and ideate as a team
• Bonus: experience with video scripting or content planning for creators

Do you have 2–4 years of experience in copywriting, social media, or content strategy?*

Are you confident writing copy for TikTok, Instagram, and YouTube Shorts?*

Have you created social media content that reflects a brand’s unique voice and tone (not just personal content)?*

Do you have experience scripting videos or writing voiceovers for social-first video content?*

Are you up to date on internet culture, meme formats, and platform trends?*

How would you describe your social media tone/style?*

Please share the link to your portfolio.*