Company Description
Traton Homes is a family-owned homebuilder founded in 1971 and based in Marietta, Georgia, with communities throughout metro Atlanta and Florida’s Gulf Coast. The company builds a diverse range of homes, including townhomes, 55+ active adult neighborhoods, single-family residences, and coastal retreats, all focused on quality craftsmanship and enduring value. Traton is consistently recognized as a leading builder in Cobb County and has received multiple industry honors, including the Guildmaster Award for Customer Service Excellence. The company is committed to creating vibrant communities, supporting local causes, and building lasting relationships with homeowners, partners, and team members. Traton continues to innovate and expand its offerings to create places where individuals and families can thrive.
Reports to: VP Sales and Marketing
Essential Duties and Responsibilities:
- Respond to all e-mail and phone leads immediately
- Qualify each lead based on needs
- Provide consistent follow-up to online prospects with the goal of setting an appointment with Onsite Sales Agent
- Provide information and marketing material to prospects
- Respond to the sales line and voicemail for leads
- Work with each prospect to determine the best community and floor plan
- Utilize lead-management software
- Create and deliver on-going email campaigns
- Track and report on lead activity and sales conversion ratios
- Update and maintain website content
- Monitor third-party websites and online advertising
- Continually research the competition and their online activities
- Additional responsibilities as needed by your supervisor
Work Requirements:
- Excellent verbal and written communication skills, including ability to effectively communicate with internal and external customers
- Very detail oriented and organized
- Two years of sales and/or marketing experience
- Excellent computer proficiency (MS Office – Word, Excel and Outlook)
- Customer focused and personable
- Must be able to work under pressure and meet deadlines, while maintaining a positive attitude and providing exemplary customer service
- Ability to work independently and to carry out assignments to completion within parameters of instructions given, prescribed routines, and standard accepted practices
- High school diploma or GED required
Essential Job Functions/Working Conditions:
- Ability to safely and successfully perform the essential job functions consistent with the ADA, FMLA and other federal, state and local standards, including meeting qualitative and/or quantitative productivity standards.
- Ability to maintain regular, punctual attendance consistent with the ADA, FMLA and other federal, state and local standards
- Must be able to lift and carry up to 10 lbs
- Must be able to go up and down stairs
- Must be able to talk, listen and speak clearly on telephone