On-site Member-Focused Digital Marketing & Communications Lead

Greater Baton Rouge Association of REALTORS; Baton Rouge (LA); On-site; USD 55,000 - 75,000; Full time

Job summary

GBRAR (Greater Baton Rouge Association of REALTORS®) is seeking a Digital Marketing & Communications Manager for a full-time, on-site role in the Baton Rouge Metropolitan Area. The position focuses on creating compelling content, managing online presence, coordinating press releases, and ensuring consistent messaging across all marketing channels.

The role includes planning and managing communications projects, collaborating with internal teams and external partners, monitoring performance

Qualifications

• Clear writing and stakeholder communication
• Experience creating and distributing press releases
• Proficiency in marketing communications and brand messaging
• Ability to plan and coordinate multiple campaigns
• Familiarity with social media, email marketing, and CMS

Responsibilities

• Develop content for web, email, and social channels
• Manage organization’s online presence
• Coordinate press releases and media relations
• Ensure consistent messaging across all marketing communications
• Plan and manage communications projects
• Monitor performance metrics and adjust strategies
• Collaborate with internal teams and external partners
• Support events and member programs through timely communications

Skills

Clear communication

Press releases

Marketing communications

Strategic communications

Project management

Social media management

Email marketing platforms

Website CMS

Data analysis

Collaboration

Education

Bachelor’s degree in Marketing/Communications/Public Relations or related field

Job description

GBRAR (Greater Baton Rouge Association of REALTORS®) is seeking a Digital Marketing & Communications Manager for a full-time, on-site role in the Baton Rouge Metropolitan Area. The position focuses on creating compelling content, managing online presence, coordinating press releases, and ensuring consistent messaging across all marketing channels.

The role includes planning and managing communications projects, collaborating with internal teams and external partners, monitoring performance