On Premise Representative

Constellation Brands; United States; Remote; USD 61,000 - 88,000; Full time

Benefits offered by this job

Paid time off

Medical and dental benefits

401(k)

Job summary

Constellation Brands in Los Angeles, CA, is seeking an On-Premise Representative to build strong relationships with bars, restaurants, and entertainment venues. You will drive beer distribution, plan on-premise events, and educate staff and customers about our portfolio.

In this field-based role, you will monitor market trends, report outcomes to sales leadership, and collaborate with distributors to align goals.

Qualifications

• Bachelor’s degree or equivalent job experience preferred.
• Approximately 1 year of proven results-oriented experience in outside sales or within the food & beverage industry preferred.
• Bilingual (English/Spanish) preferred.
• Must be at least 21 years or age.
• Valid driver’s license with a clean driving record.
• Successful completion of a Motor Vehicle Record (MVR) check is required as a condition of employment.
• Must be able to work a flexible schedule including evenings and weekends.
• Exceptional interpersonal skills and the desire to be a passionate brand ambassador.
• Computer literacy with the ability to use software applications including MS Word, MS Excel, MS PowerPoint and Outlook.
• Ability to travel for meetings and trainings; regular market travel to service accounts and distributors.
• Must be able to travel via plane/train as needed.
• Must be a self-starter with the ability to achieve goals with minimal direction.
• Strong planning, prioritization, and execution skills.

Responsibilities

• Develop and manage relationships with key on-premise accounts within the assigned territory.
• Achieve sales targets and distribution goals by executing sales initiatives and securing new placements in both package and draft format.
• Conduct regular account visits for product placement, stock rotation, and POS material execution.
• Identify and pursue new business opportunities to expand Constellation Brands’ market presence.
• Plan and execute on-premise events, samplings, staff trainings, and promotions to drive brand awareness and trial.
• Educate account staff and consumers on Constellation’s products, features and benefits.
• Monitor competitive activity and market trends; report findings to sales leadership.

Skills

Sales

Communication

Bilingual English/Spanish

Interpersonal skills

Education

Bachelor’s degree or equivalent

Tools

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Microsoft Outlook

Job description

Job Description Position Summary

The On-Premise Representative is responsible for building and maintaining strong relationships within assigned on-premise accounts such as bars, restaurants, and entertainment venues. This dynamic, field-based sales role will place high emphasis on increasing product availability in both draft and package format, driving sales, increasing brand visibility, and enhancing consumer loyalty for the Constellation Beer portfolio. Role requires a passion for beer, exceptional communication skills, and the ability to activate brands through education, promotion, and partnership. This individual will report directly to the Manager, On-Premise Market Execution.

Responsibilities

Sales and Account Management

Develop and manage relationships with key on-premise accounts within the assigned territory. Individual will be viewed as a local brand ambassador promoting the development of the Constellation beer portfolio. Achieve sales targets and distribution goals by executing sales initiatives, securing new placements in both package and draft format, and increasing volume at existing accounts. Conduct regular account visits to ensure proper product placement, stock rotation, and point-of-sale (POS) material execution. Identify and pursue new business opportunities to expand CBI’s market presence among on-premise accounts.

Ensures overarching on-premise strategies and key sales priorities are executed at the highest levels across assigned accounts.

Brand Building and Activation

Plan and execute on-premise events, samplings, staff trainings, and promotions to drive brand awareness and trial. Educate account staff and consumers on Constellation’s products, features and benefits, and unique selling points. Conduct samplings at events, retail accounts, and more. Use word-of-mouth marketing techniques, like referring CBI and our products to consumers, friends, and family. Activate key marketing programs and brand activation as directed by leadership. Secure distribution for new innovation priorities and develop and execute support plans to drive trial, awareness, and gain consumer feedback.

Market Intelligence and Reporting

Monitor competitive activity, market trends, and consumer preferences within on-premise accounts and report findings with frequency to sales leadership. Provide regular recaps and reporting on sales activities, account and consumer feedback, and event outcomes. Collaborate with local sales teams and distributor partners to ensure alignment of sales goals and execution standards across assigned accounts.

Administrative and Team Support

Maintain accurate records effectively recapping sales calls, account activity, activation feedback, expenses, and market activity. Participate in team meetings, training sessions, and distributor work-withs to enhance alignment and market execution. Represent Constellation at local industry events, festivals, promotions, and trade shows as needed. Performs additional duties and responsibilities as required.

Minimum Qualifications

• A Bachelor’s degree or equivalent job experience is preferred.
• Approximately 1 year of proven results-oriented experience in outside sales or within the food & beverage industry preferred.
• Bilingual (English/Spanish) preferred.
• Must be at least 21 years or age.
• Valid driver’s license with a clean driving record.
• Successful completion of a Motor Vehicle Record (MVR) check is required as a condition of employment.
• Must be able to work a flexible schedule including evenings and weekends.
• Exceptional interpersonal skills and the desire to be a passionate brand ambassador.
• Computer literacy with the ability to use software applications at advanced levels including Microsoft Word, Microsoft Excel, and Microsoft PowerPoint, and e-mail programs such as Microsoft Outlook.
• Ability to utilize business information reporting and sales reporting tools.
• Occasional travel for meetings and trainings, and regular travel in the market to service accounts and distributors.
• Must be able to travel via plane/train as needed.
• Must be a self-starter with the ability to successfully work and achieve goals with a minimum amount of direction.
• Must possess strong planning, prioritization, and execution skills to help manage business priorities across a range of projects.
• Requires ability to build strong relationships, initiate action, and adjust to change are key attributes of this role.
• Effective communication skills and ability to influence at all levels, internal or external to the company.

ADA Physical/Mental/Workplace Requirements

• Must be able to move up to 55 lbs
• Must be able to sit and/or stand for long periods of time and work at desk/personal computer for extended periods of time.
• Primary work environment is in trade.
• Use hands to handle or feel; reach with hands and arms
• Climb or balance stairs/ladders

Location Los Angeles, California Additional Locations

Job Type Full time

Job Area Sales

The salary range for this role is: $61,300.00 - $88,200.00

We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), and any other benefits to eligible employees.

Equal Opportunity

Constellation Brands is committed to a continuing program of equal employment opportunity. All persons have equal employment opportunities with Constellation Brands, regardless of their sex, race, color, age, religion, creed, sexual orientation, national origin or citizenship, ancestry, physical or mental disability, medical condition (cancer or genetic characteristics), marital status, gender (including gender identity or gender expression), familial status, military or veteran status, genetic information, pregnancy, childbirth, breastfeeding, or related conditions (or any other group or category within the framework of the applicable discrimination laws and regulations).

Constellation Brands (NYSE: STZ)

Constellation Brands, a U.S.-based company, is a leading international producer and marketer of beer, wine, and spirits with operations in the U.S., Mexico, NewZealand, and Italy. Our mission is to build brands that people love because we believe elevating human connections is Worth Reaching For. It’s worth our dedication, hard work, and calculated risks to anticipate market trends and deliver for our consumers, shareholders, employees, and industry. This dedication is what has driven us to become one of the fastest-growing, large CPG companies in the U.S. at retail, and it drives our pursuit to deliver what’s next. Every day, people reach for brands from our high-end, imported beer portfolio anchored by the iconic Corona Extra and Modelo Especial, a flavorful lineup of Modelo Cheladas, and favorites like Pacifico, and Victoria; our exceptional wine brands including The Prisoner Wine Company, Robert Mondavi Winery, Kim Crawford, Schrader Cellars, and Lingua Franca; and our craft spirits brands such as Mi CAMPO Tequila and High West Whiskey. As an agriculture-based company, we strive to operate in a way that is sustainable and responsible. Our ESG strategy is embedded into our business and we focus on serving as good stewards of the environment, investing in our communities, and promoting responsible beverage alcohol consumption. We believe these aspirations in support of our longer-term business strategy allow us to contribute to a future that is truly Worth Reaching For. To learn more, visit www.cbrands.com and follow us on LinkedIn and Instagram.

Our company participates in the E-Verify program to confirm the employment eligibility of all new hires. For more information, please refer to the required postings linked here: E-Verify Participation Poster IER Right to Work Poster