Omnichannel Marketing Automation Analyst

CMI Media, LLC; Cherry Hill Township (NJ); On-site; USD 60,000 - 80,000; Full time

Job summary

A healthcare marketing firm in Cherry Hill Township is seeking an Analyst, Marketing Automation to develop and optimize data-driven campaigns. You'll configure automated omnichannel campaigns, manage documentation, and collaborate across teams to ensure effectiveness. Ideal candidates have 1-2 years in marketing automation, strong communication skills, and attention to detail. Bonus points for experience with pharma marketing and various marketing automation platforms. Join us to enhance healthcare outcomes through innovative technology.

Qualifications

• 1-2 years of experience with marketing automation, marketing data management, or CRM platforms.
• Exceptional communication and collaboration skills in team environments.
• Meticulous attention to detail in documentation and data management.
• Strong organizational and project management skills.

Responsibilities

• Configure and launch automated campaigns using the marketing orchestration platform.
• Develop and maintain Business Rules Documents outlining campaign details.
• Understand data integrations and apply business rules for seamless customer experiences.
• Collaborate with internal teams and clients for campaign alignment.
• QA live programs, analyze performance data, and enhance campaign effectiveness.

Skills

Marketing automation

Data management

Communication skills

Organizational skills

Project management

Microsoft Excel

Tools

Salesforce Marketing Cloud

Adobe Campaign

Marketo

Pardot

Hubspot

DOMO

Job description

A healthcare marketing firm in Cherry Hill Township is seeking an Analyst, Marketing Automation to develop and optimize data-driven campaigns. You'll configure automated omnichannel campaigns, manage documentation, and collaborate across teams to ensure effectiveness. Ideal candidates have 1-2 years in marketing automation, strong communication skills, and attention to detail. Bonus points for experience with pharma marketing and various marketing automation platforms. Join us to enhance healthcare outcomes through innovative technology.