Omnichannel Brand Strategy Leader

Rush Street Gaming, LLC; Chicago (IL); On-site; USD 75,000 - 95,000; Full time

Job summary

A leading gaming and entertainment company is seeking a Brand Manager to support and evolve their omnichannel marketing strategy. This role is pivotal in shaping the brand's identity, ensuring consistency, and driving engagement across various platforms. The ideal candidate will have a bachelor's degree in marketing and over five years of experience in brand management, particularly in gaming or hospitality. Responsibilities include overseeing brand positioning, managing creative assets, and collaborating with teams to enhance customer experiences.

Qualifications

• 5+ years of brand management experience within gaming or hospitality industries.
• Proven ability to develop and execute brand strategies.
• Strong organizational skills to manage multiple initiatives.

Responsibilities

• Define and manage brand identity across all channels.
• Lead development of brand creative assets and storytelling.
• Drive efforts to increase brand visibility and equity.

Skills

Brand strategy formulation

Creative leadership

Cross-functional collaboration

Project management

Data-driven decision making

Education

Bachelor’s degree in marketing or related field

Job description

A leading gaming and entertainment company is seeking a Brand Manager to support and evolve their omnichannel marketing strategy. This role is pivotal in shaping the brand's identity, ensuring consistency, and driving engagement across various platforms. The ideal candidate will have a bachelor's degree in marketing and over five years of experience in brand management, particularly in gaming or hospitality. Responsibilities include overseeing brand positioning, managing creative assets, and collaborating with teams to enhance customer experiences.