Omni-Channel Campaigns & Creative Programs Lead

GoTo Foods; Atlanta (GA); On-site; USD 110,000 - 150,000; Full time

Job summary

GoTo Foods is seeking an IMC / Creative Program Manager to lead orchestration and execution of omni-channel marketing campaigns and creative initiatives. This role serves as the operational hub between Brand, IMC, Creative, Digital, Media, and other key stakeholders to ensure projects move seamlessly from intake through delivery.

The ideal candidate is a proactive problem-solver with deep experience managing integrated marketing campaigns, creative workflows, and cross-functional stakeholders.

Qualifications

• 5+ years of experience in project management, marketing operations, creative operations, or program management.
• Proven experience managing complex, multi-channel marketing campaigns.
• Experience using project management tools such as Monday.com, Jira or similar platforms.
• Experience supporting in-house creative agencies, creative services or integrated marketing teams, preferred.
• Experience with digital asset management (DAM) systems, preferred.

Responsibilities

• Omni-Channel Campaign Planning & Execution: develop and maintain project plans, timelines, and launch schedules; coordinate cross-functional dependencies; facilitate kickoff meetings and retrospectives.
• Creative Program & Workflow Management: manage creative development from intake through final delivery; prioritize work; establish and maintain processes and governance; monitor progress and risks.
• Stakeholder Management: liaison between business stakeholders and creative teams; translate objectives into actionable work plans; manage expectations and build relationships.
• Process Optimization & Reporting: drive continuous improvement of PM and creative operations; develop dashboards to track status, resources, milestones; optimize planning and execution processes.

Skills

Creative development

Multitasking

Stakeholder management

Cross-functional influence

Education

Bachelor's degree

Tools

Monday.com

Jira

Job description

GoTo Foods is seeking an IMC / Creative Program Manager to lead orchestration and execution of omni-channel marketing campaigns and creative initiatives. This role serves as the operational hub between Brand, IMC, Creative, Digital, Media, and other key stakeholders to ensure projects move seamlessly from intake through delivery.

The ideal candidate is a proactive problem-solver with deep experience managing integrated marketing campaigns, creative workflows, and cross-functional stakeholders.