North America Retail Marketing Lead - Beauty

Thg Plc; San Francisco (CA); Hybrid; USD 110,000 - 150,000; Full time

Benefits offered by this job

Hybrid work model

401K matched

Paid Time Off

Disability insurance

Employee discounts

Job summary

THG Beauty is seeking a proactive Retail Marketing Manager to own North America retailer plans, activations and budget effectiveness. You will translate brand strategy into client-facing campaigns, driving discovery, conversion and repeat purchase across Sephora and other partners.

The role reports to the Senior Account Manager and requires strong analytical skills, advanced Excel, and cross-functional collaboration with Creative, Education and retailer teams to execute compelling campaigns.

Qualifications

• Experience in retail or trade marketing, ideally prestige beauty.
• Advanced Excel skills including pivot tables, lookups and SUMIFS.
• Experience executing retailer activations, managing marketing calendars, budgets and multiple deadlines.
• Excellent communication and presentation skills, including PowerPoint.
• Proactive, detail-oriented and adaptable, with the ability to navigate ambiguity.

Responsibilities

• Develop and own the full retailer activation calendar with cross-functional alignment.
• Strengthen brand presence across retailer digital and in-store touchpoints.
• Own sampling, gifts with purchase, retailer media placements and events.
• Lead day-to-day relationships with retailer marketing teams.
• Recommend activation budgets and track variances with finance.
• Define objectives and measure ROI using Excel.
• Present activation results and guide spend reallocation.
• Manage retailer marketing briefs and approvals with global teams.

Skills

Retail marketing

Excel advanced

Budget management

Communication skills

Cross-functional collaboration

Ambiguity handling

Tools

PowerPoint

Excel

Job description

THG Beauty is seeking a proactive Retail Marketing Manager to own North America retailer plans, activations and budget effectiveness. You will translate brand strategy into client-facing campaigns, driving discovery, conversion and repeat purchase across Sephora and other partners.

The role reports to the Senior Account Manager and requires strong analytical skills, advanced Excel, and cross-functional collaboration with Creative, Education and retailer teams to execute compelling campaigns.