New Home Sales Counselor – Recruitment Opportunities

AmeriCraft Homes; Charlotte (NC); Hybrid; USD 42,000 - 72,000; Full time

Job summary

AmeriCraft Homes is launching a new Homebuilding operation and seeking a New Home Sales Counselor to guide buyers from inquiry to closing. You will present floor plans, options, and financing, while maintaining strong relationships with prospects and team members.

The role requires travel between Charlotte, NC and Myrtle Beach, SC, with a schedule that includes weekend shifts and the ability to work at model homes, sales offices, and events.

Qualifications

• High school diploma required; bachelor’s degree preferred.
• Active real estate license or eligibility (state regulations vary).
• 2+ years in new home sales, real estate, or related field.
• Strong communication, negotiation, and customer service skills.
• Willingness to work weekends when home shopping activity peaks.

Responsibilities

• Greet and engage prospective buyers at model homes, sales offices, or events.
• Present floor plans, community amenities, available lots, and pricing options.
• Guide customers through contract writing, options/upgrades selection, and financing referrals.
• Follow up with leads from walk-ins, online inquiries, referrals, and marketing campaigns.
• Maintain CRM records of prospects and sales activity.
• Coordinate with mortgage, title, and construction teams to ensure smooth transaction from contract to closing.
• Conduct market research on competitor pricing, incentives, and offerings.
• Meet or exceed monthly and annual sales quotas.
• Attend and represent the builder at community events, model homes, open houses, and industry functions.
• Ensure model homes and sales offices are well-stocked with marketing materials.

Skills

Construction knowledge

Mortgage experience

Closing skills

Professional demeanor

Education

High school diploma

Bachelor’s degree in Business/Marketing or related

Tools

CRM software

Job description

New Home Sales Counselor – Recruitment Opportunities

• Business: AmeriCraft Homes
• Location: Charlotte, NC and Myrtle Beach, SC
  Business Travel Possibly Required

Monday –Sunday, 9 AM –6 PM
Sales Executive will identify two weekdays as “off days”

Job Summary

Are you genuinely curious? Do you enjoy meeting new people and learning about them? Do you enjoy providing world-class service and hospitality? Are you interested in being a part of launching a new Homebuilding operation? If so, then this might be the right opportunity for you! AmeriCraft Homes is launching a new Homebuilding company focused on luxury residential communities, built around shared experiential lifestyles. With active locations in Myrtle Beach and Mooresville, NC, and future communities throughout the southeastern United States, this is an opportunity to get in on the “ground floor” and grow!

The New Home Sales Counselor is responsible for guiding prospective buyers through the home-buying process, from initial inquiry to closing. This role combines sales expertise with product knowledge of the builder’s home designs, communities, and financing options to help customers find the right new home while meeting sales targets.

• Greet and engage prospective buyers at model homes, sales offices, or community events.
• Present and explain floor plans, community amenities, available lots, and pricing options.
• Guide customers through the sales process, including contract writing, options and upgrades selection, and financing referrals.
• Follow up with leads generated through walk-ins, online inquiries, referrals, and marketing campaigns.
• Maintain accurate records of prospects and sales activity in a CRM system.
• Coordinate with mortgage, title, and construction teams to ensure a smooth transaction from contract to closing.
• Conduct market research to stay informed on competitor pricing, incentives, and community offerings.
• Meet or exceed monthly and annual sales quotas.
• Attend and represent the builder at community events, model home events, open houses, and industry functions.
• Ensure model homes and sales offices are presentable and well-stocked with marketing materials.
• Maintain up-to-date knowledge of available inventory, pricing, and construction timelines.

Competencies, Skills, Attributes, Experience, Licenses, Certifications required

• Knowledge of construction processes, floor plans, and building materials.
• Experience with mortgage and financing processes.
• Strong closing skills and a proven track record of meeting sales goals.
• Professional appearance and demeanor.

Preferred Competencies & Qualifications

• High school diploma required; bachelor’s degree in Business, Marketing, or a related field preferred.
• Active real estate license (required or preferred, depending on state regulations).
• 2+ years of experience in new home sales, real estate, or a related sales field preferred.
• Strong communication, negotiation, and customer service skills.
• Familiarity with CRM software and basic computer applications.
• Ability to work weekends, when home shopping activity is often at its highest.
• Valid driver’s license and reliable transportation.

AmeriCraft Homes does not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual’s status in any group or class protected by applicable federal, state or local law.