New Dealer Specialist

Generac Power Systems Inc; South Burlington (VT); On-site; USD 28,000 - 39,000; Full time

Benefits offered by this job

Medical, dental and vision plans

401(k) retirement benefits

Paid time off and holidays

Job summary

DR Power Equipment, a Generac company, is seeking a New Dealer Specialist to support growth of our dealer network across the United States and Canada. The role blends inbound lead support, outbound business development, and onboarding coordination to partner with DR Power Equipment and Generac.

The ideal candidate is professional, self-motivated, organized, and comfortable engaging with business owners, aiming to build a career in sales operations or channel partnerships within a nationally

Qualifications

• High School Diploma or GED equivalent required.
• Minimum 1 years of sales experience.
• Associate’s degree or equivalent preferred.
• Previous experience using SAP or a comparable ERP system.
• Prior cold-calling or outbound sales experience.
• Strong working knowledge of Microsoft Office Suite.

Responsibilities

• Respond to inbound inquiries from businesses interested in becoming authorized DR Power Equipment and/or Generac sales and service partners.
• Proactively engage prospective business partners through outbound outreach and relationship-building efforts to expand the DR Power dealer network across domestic and Canadian markets.
• Present partnership opportunities and review dealer program details with prospective business owners and decision-makers.
• Develop and maintain prospect pipelines using leads from marketing campaigns, trade shows, referrals, business directories, websites, aged leads, and other sources.
• Build and manage ongoing relationships with prospective dealers throughout evaluation and onboarding.
• Maintain accurate account, pipeline, and activity information within the CRM system.
• Support dealer growth initiatives by meeting outreach, pipeline, and performance goals.
• Deliver professionalism, responsiveness, and customer support aligned with company service expectations.
• Partner cross-functionally with Dealer Account Managers and internal teams to support onboarding of new dealer accounts.

Skills

Sales experience

Relationship building

Cold-calling

MS Office

Education

High School Diploma or GED

Associate’s degree or equivalent

Tools

SAP

MS Office

Job description

We are DR Power, a Generac Company, professional power equipment done right. Established in 1985, we are a leader in the design and manufacture of professional-grade gas and battery-powered outdoor power equipment. We are dedicated to the enduring quality and uncompromising performance of everything we build. We stand behind every DR product and are here to help every customer regardless of when or where they made their initial purchase. DR Power Equipment, a Generac company, is seeking a motivated and relationship-driven New Dealer Specialist to support the continued growth of our dealer network across the United States and Canada. This role combines inbound lead support, outbound business development, dealer relationship building, and onboarding coordination to help independent businesses successfully partner with DR Power Equipment and Generac. This newly created position offers an opportunity to help shape and support a growing dealer development initiative while gaining valuable experience in business development, sales operations, customer engagement, and channel partnership growth within a nationally recognized manufacturing organization. The ideal candidate is professional, self-motivated, organized, comfortable engaging with business owners, and interested in building a career within sales, dealer development, account management, or commercial operations.

Major Responsibilities

• Respond to inbound inquiries from businesses interested in becoming authorized DR Power Equipment and/or Generac sales and service partners.
• Proactively engage prospective business partners through outbound outreach and relationship-building efforts to expand the DR Power dealer network across domestic and Canadian markets.
• Present partnership opportunities and review dealer program details with prospective business owners and decision-makers.
• Develop and maintain prospect pipelines using leads generated from marketing campaigns, trade shows, referrals, business directories, websites, aged leads, and other business development sources.
• Build and manage ongoing relationships with prospective dealers throughout the evaluation and onboarding process.
• Maintain accurate account, pipeline, and activity information within the CRM system.
• Support dealer growth initiatives by meeting established outreach, pipeline, and performance goals.
• Deliver a high level of professionalism, responsiveness, and customer support aligned with company service expectations.
• Partner cross-functionally with Dealer Account Managers and internal teams to support successful onboarding and transition of new dealer accounts.

Minimum Job Requirements

• High School Diploma or GED equivalent required.
• Minimum 1 years of sales experience.

Preferred Job Requirements

• Associate’s degree or equivalent relevant experience.
• Previous experience using SAP or a comparable ERP system.
• Prior cold-calling or outbound sales experience.
• Strong working knowledge of Microsoft Office Suite.

Our Commitment to Fair Pay

DR Power, a Generac company, is committed to maintaining fair and equitable compensation practices in alignment with pay transparency. We evaluate compensation using objective criteria, including experience, skills, market data, and internal equity, to support consistency and fairness across our workforce.

Compensation

• Compensation: $20.44 - $28.62 per hour This role is eligible for a target bonus opportunity based on individual and/or company performance and achievement of established goals. Bonus eligibility and payout are not guaranteed.
• Includes a comprehensive benefit package that includes medical, dental and vision plans; life, long-term disability, flexible spending and health savings accounts, accrued paid time off, 8 paid Holidays and 401(k) retirement benefits.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.

We believe power is a promise - a shared commitment to be there for others when it matters most. For more than 65 years, we've turned big ideas into solutions that help protect homes, strengthen businesses and build a more resilient, efficient, sustainable energy future.

As one of the leaders and largest suppliers of power generation equipment and technology, the work we do touches millions of lives. Employees at Generac are encouraged to be innovative and are valued as an integral part of our global team. Our challenging goals develop knowledgeable employees dedicated to helping continue Generac’s success. Generac provides individuals the opportunity to work in a fast-paced agile work environment where their work makes a difference in people’s lives and their own.