Neurology Market Insights: Associate Director for Launch

Servier Pharmaceuticals; Boston (MA); Hybrid; USD 170,000 - 201,000; Full time

Job summary

Servier in the U.S. (Boston area) is seeking an Associate Director, Neurology Market Insights to drive launch strategy and insights for Sevasemten.

You will partner with Strategy, Sales, Medical, Market Access, Finance, Forecasting, Analytics, and US Leadership to plan, budget, and execute pre- and post-launch market research and competitive intelligence. The role emphasizes planning, budgeting, and collaborating across functions to inform product plans, expectations, and strategy for our first

Qualifications

• Minimum 7+ years relevant experience in market research, competitive intelligence, management consulting, and/or decision support in the biopharmaceutical industry
• Ability to think critically about issues and balance strategic direction with tactical results
• Strong quantitative and qualitative analytical skills; attention to detail with big-picture perspective
• Strong understanding of primary qualitative and quantitative market research techniques
• Launch planning experience in rare diseases and/or neurology is a plus

Responsibilities

• Provide comprehensive market/customer insights that guides launch readiness and execution
• Lead all primary / secondary market research for Sevasemten including patient journey, demand studies, message testing, and tracking studies
• Engage with cross-functional stakeholders to develop and execute market research to shape strategies and tactics
• Assist in developing launch KPIs and tracking diagnostic indicators
• Lead competitive intelligence in BMD and DMD
• Present recommendations, status updates, risks, and recommendations to the launch team
• Manage vendors for market research, consulting, CI agency, data providers
• Work closely with brand team and agency of record to support launch activities
• Coordinate with market intelligence ecosystem within CSDO to align research with outputs
• Lead the pre- and post-launch situation assessment and update for Sevasemten

Skills

Market research

Critical thinking

Analytical skills

Research techniques

Launch planning

Communication skills

Vendor management

Adaptability

Education

Bachelor’s degree in life sciences, business or marketing

Graduate degree a plus

Job description

Servier in the U.S. (Boston area) is seeking an Associate Director, Neurology Market Insights to drive launch strategy and insights for Sevasemten.

You will partner with Strategy, Sales, Medical, Market Access, Finance, Forecasting, Analytics, and US Leadership to plan, budget, and execute pre- and post-launch market research and competitive intelligence. The role emphasizes planning, budgeting, and collaborating across functions to inform product plans, expectations, and strategy for our first