Narrative-Driven Performance & Optimization Manager

dowjones; New York (NY); Sur place; USD 85 000 - 105 000; Plein temps

Avantages offerts par ce poste

Comprehensive Healthcare Plans

Paid Time Off

Retirement Plans

Education Benefits

Paid Maternity and Paternity Leave

Family Care Benefits

Commuter Transit Program

Employee Referral Program

Résumé du poste

Dow Jones is seeking a Manager, Performance Success in New York to lead campaign measurement, optimization, and narrative-driven recap delivery. You’ll synthesize data, present to stakeholders, and drive innovation in measurement and reporting through automation and AI.

This role blends analytics, client strategy, and storytelling in a fast-paced environment. You'll collaborate with Sales, Planning, and Client Success teams, manage multi-channel campaigns, and guide performance conversations

Qualifications

• 5+ years of experience in digital media, analytics, campaign performance, or a related field.
• Experience managing multi-channel digital and social campaigns.
• Strong ability to translate data into insights and recommendations.
• Proven client-facing communication and presentation skills.

Responsabilités

• Serve as the primary point of contact for clients on campaign performance, reporting, and optimization once programs launch.
• Monitor campaign delivery and performance across content, media, social, and custom programs; identify risks, opportunities, and optimization strategies.
• Develop narrative-driven recaps that connect campaign performance to client KPIs, business goals, and overall program impact.
• Present performance results, insights, and recommendations to internal and external stakeholders across varying levels of seniority.
• Execute and optimize paid social and paid distribution campaigns across key platforms (e.g., Meta, LinkedIn, Google, Taboola/Outbrain).
• Identify opportunities for campaign renewals, extensions, and optimizations based on performance insights.
• Contribute to the evolution of measurement frameworks and help drive innovation in reporting and insights through automation, AI tools, and workflow improvements.
• Educate internal teams on content and media best practices.

Connaissances

Analytical skills

Client-facing communication

Presentation skills

Multi-channel campaigns

Project management

Asana experience

Outils

Asana

Description du poste

Dow Jones is seeking a Manager, Performance Success in New York to lead campaign measurement, optimization, and narrative-driven recap delivery. You’ll synthesize data, present to stakeholders, and drive innovation in measurement and reporting through automation and AI.

This role blends analytics, client strategy, and storytelling in a fast-paced environment. You'll collaborate with Sales, Planning, and Client Success teams, manage multi-channel campaigns, and guide performance conversations