Multi-Channel Digital Content Writer

Indiana Ag Connection

Indianapolis, Northern (IN, KY)

Hybrid

USD 65,000 - 90,000

Full time

11 days ago
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Benefits offered by this job

Health benefits
Paid time off
Parental leave
Retirement plan
Tuition reimbursement
Career development

Job summary

Corteva Agriscience is seeking a Digital Content Specialist to write engaging content across digital channels for our US Crop Protection and pest management brands, including Sentricon. You’ll blend creative writing with SEO know-how to attract, convert, and retain prospects and customers while upholding brand voice.

You’ll collaborate with the Content Strategist and SEO team, manage content calendars, repurpose content across formats, and leverage AI tools to accelerate production without

Qualifications

  • 3+ years of writing and editing digital content in agriculture, crop protection, or B2B marketing.
  • Bachelor's degree in Communications, Marketing, Journalism, English, Public Relations, or related field.
  • Excellent written and verbal communication; able to simplify complex concepts.
  • Strong knowledge of SEO and AEO principles for search and AI environments.
  • Excellent grammar and meticulous attention to detail.
  • Ability to learn brand voice, guidelines, and writing style quickly.
  • Strong time and project management, with ability to manage multiple workstreams.
  • Familiarity with AI-assisted writing tools and using them responsibly within brand context.
  • Proficiency in Microsoft Office, SharePoint, and Teams.
  • Experience with enterprise CMS like Adobe Experience Manager, Optimizely, Bynder.
  • Experience collaborating with internal teams and external agencies.

Responsibilities

  • Ideate, research, and write content for retailers, licensees, sales reps, and growers across the customer journey.
  • Write for multiple brand voices across crop protection and pest management portfolios.
  • Create content for websites, articles, email, social media, paid media ad copy, video scripts, and landing pages.
  • Collaborate with the SEO/search strategy team to optimize for traditional search, AI-generated answers, and emerging discovery channels.
  • Develop and manage content calendars with the Content Strategist.
  • Repurpose long-form content across formats and channels to maximize reach and efficiency.
  • Identify influencers and subject matter expert relationships; conduct interviews.
  • Oversee content production, including graphics, stakeholder approvals, and deployments with web/email teams.
  • Identify opportunities to add infographics with the designer.
  • Support product marketing and prospecting content aligned with brand voice and strategy.
  • Proofread, edit, and optimize content for brand voice, effectiveness, accuracy, and search performance.
  • Leverage AI-assisted writing tools to accelerate content while maintaining quality.
  • Analyze content performance with analytics team and recommend strategy adjustments.

Skills

Copywriting
SEO/Content optimization
Editing
Communication
Project management
Collaboration

Education

Bachelor's degree in Communications, Marketing, Journalism, English, Public Relations, or related field

Tools

Adobe Experience Manager
Optimizely
Bynder
Microsoft Office
SharePoint
Microsoft Teams

Job description

Corteva Agriscience is seeking a Digital Content Specialist to write engaging content across digital channels for our US Crop Protection and pest management brands, including Sentricon. You’ll blend creative writing with SEO know-how to attract, convert, and retain prospects and customers while upholding brand voice.

You’ll collaborate with the Content Strategist and SEO team, manage content calendars, repurpose content across formats, and leverage AI tools to accelerate production without

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