MTA Lead - Pharma Analytics & Attribution

KMK Consulting, Inc; United States; Remote; USD 140,000 - 190,000; Full time

Job summary

KMK Consulting, Inc. is seeking a Manager of Multi-Touch Attribution to lead client engagements that measure HCP and patient touchpoints across channels and contribute to prescription outcomes.

You will own end-to-end attribution projects, design frameworks, and guide budget reallocations while leading a small team of consultants and analysts. You will translate complex model outputs into clear, actionable recommendations for senior leaders and ensure compliance with industry regulations.

Qualifications

• 6+ years in marketing analytics or data science; at least 3 years in pharma.
• Experience designing and delivering multi-touch attribution or journey analytics.
• Proficiency in SQL and Python or R; cloud data environments (Snowflake/Databricks/BigQuery).

Responsibilities

• Lead client MTA engagements from scoping through delivery, setting timelines, budgets, and success criteria with client stakeholders.
• Design attribution frameworks that combine rules-based, probabilistic, and algorithmic approaches (e.g., Markov chain, Shapley value, logistic or Bayesian models).
• Integrate and reconcile multi-source data (Rx, claims, CRM, calls, digital, email, media, market access), ensuring privacy.
• Translate complex model outputs into actionable recommendations for executive audiences (ROI, sequencing, reallocation).
• Oversee code quality, model validation, and reproducibility across the team’s work.
• Manage, coach, and develop consultants and analysts; workload planning and career development.
• Contribute to firm thought leadership and evolution of attribution methodology and accelerators.
• Ensure compliance with PhRMA, OPDP, HIPAA, GDPR, and CCPA.

Skills

SQL

Python

R

Statistical Modeling

Causal Inference

Experimental Design

Pharma Analytics

Leadership

Client Engagement

Communication

Education

Bachelor's degree in quantitative field

Advanced degree preferred

Tools

Snowflake

Databricks

BigQuery

Job description

KMK Consulting, Inc. is seeking a Manager of Multi-Touch Attribution to lead client engagements that measure HCP and patient touchpoints across channels and contribute to prescription outcomes.

You will own end-to-end attribution projects, design frameworks, and guide budget reallocations while leading a small team of consultants and analysts. You will translate complex model outputs into clear, actionable recommendations for senior leaders and ensure compliance with industry regulations.