Motorsports Series Growth & Strategy Lead

NASCAR; Charlotte (NC); On-site; USD 120,000 - 170,000; Full time

Job summary

NASCAR is seeking a Senior Business Manager for the O’Reilly Auto Parts Series, based in Charlotte, NC. You will drive the Series' long-term vision, growth, and performance, aligning multiple stakeholders and accelerating sponsorship value, audience growth, and fan engagement.

You will lead strategic initiatives, translate business strategies into actionable plans, and monitor KPIs while collaborating across NASCAR departments to prioritize initiatives and resources.

Qualifications

• Bachelor's degree or equivalent combination of education and experience.
• 7+ years in business, sports, entertainment, partnerships, or industry development.
• Proven ability to use data to guide decisions and recommendations.
• Strong stakeholder engagement and cross-functional collaboration skills.

Responsibilities

• Own the long-term vision, growth strategy, and performance of the Series.
• Lead alignment across teams, drivers, manufacturers, tracks, and partners.
• Develop initiatives to increase sponsorship value, audience growth, and fan engagement.
• Represent NASCAR with teams, manufacturers, and industry stakeholders.

Skills

Strategic planning

Stakeholder management

Data-driven decision making

Cross-functional leadership

Communication skills

Relationship building

Travel up to 25%

Education

Bachelor's degree

Job description

NASCAR is seeking a Senior Business Manager for the O’Reilly Auto Parts Series, based in Charlotte, NC. You will drive the Series' long-term vision, growth, and performance, aligning multiple stakeholders and accelerating sponsorship value, audience growth, and fan engagement.

You will lead strategic initiatives, translate business strategies into actionable plans, and monitor KPIs while collaborating across NASCAR departments to prioritize initiatives and resources.