Motorcycle Enthusiast

Crown Cars; Cookeville, Northern (TN, KY); Hybrid; USD 30,000 - 42,000; Full time

Job summary

Smoky Mountain Harley-Davidson in Maryville, TN is seeking an Enthusiast to enhance guest experiences and deliver exceptional customer service. The role involves greeting customers, sharing knowledge of Harley-Davidson motorcycles and parts, and leading VIP tours and test rides with customers in tow.

The ideal candidate will have a current motorcycle endorsement and be comfortable riding and moving motorcycles on the showroom floor as part of daily duties.

Qualifications

• Superior communication and customer service experience.
• Knowledge of Harley-Davidson motorcycles or ability to learn quickly.
• Current, valid motorcycle license with clean driving record.

Responsibilities

• Greet customers and provide courteous, friendly service.
• Lead VIP tours and provide test rides as appropriate.
• Maintain showroom and guest areas, ensuring cleanliness and organization.
• Explain Harley-Davidson models, families and parts to customers.

Skills

Superior communication

Customer service

Harley‑Davidson knowledge

Motorcycle endorsement

Motorcycle license

Job description

Share your affinity for people and all things Harley-Davidson by applying for the position of ENTHUSIAST at our Smoky Mountain Harley-Davidson location!

This on-site, customer service job has EVERYTHING to fill your day with a variety of duties!

As a Harley-Davidson Enthusiast: You will enhance the guest’s overall experience and provide excellent customer service by greeting and interacting with customers; providing superior customer service by maintaining guest common areas; demonstrating knowledge of the families, models and types of motorcycles available; sharing knowledge of parts and accessories available for customizing; conducting VIP tours to guests; and providing tests rides for customers.

Candidate MUST have current Motorcycle endorsement, be comfortable riding and moving 900lb motorcycles in tight situations. Must be comfortable talking with customers about their passion for motorcycles and motorcycling.

Moving motorcycles about the property, leading detailed demo rides with customers in tow, conversing about bikes and local roads, wiping down and straightening bikes on showroom floor.

Smoky Mountain Harley-Davidson® isn’t just a dealership — it’s The Rider’s Destination for East Tennessee and the Great Smoky Mountains. Located in Maryville, TN with full-service sister dealerships in Pigeon Forge and Kodak, plus retail locations in Gatlinburg, Tellico Plains, Tallassee, and Bryson City, NC, we bring the Harley-Davidson lifestyle to riders across one of the most iconic riding regions in the world.

Come Join Our Team!

Qualifications & Job Requirements:

• Superior communication along with customer service skills and experience
• Ability to get along with a variety of co-workers and a broad customer base
• Knowledge and experience with Harley-Davidson motorcycles and other products sold by the dealership, or the demonstrated ability to quickly learn them is essential to this position
• Current, valid motorcycle license with clean driving recordis a MUST!
• Must be able to work effectively with all areas of the dealership to maximize both the buying experience for the customer and the profitability of the dealership.
• Ability to move motorcycles about the property, leading detailed demo rides with customers in tow, conversing about bikes and local roads, wiping down and straightening bikes on showroom floor.

Essential Duties and Responsibilities:

Sales Department Operations

• Follow proper turnover procedures.
• Move motorcycles around to specific areas as instructed.
• Maintain cleanliness of motorcycles on sales floor and keep neatly arranged.
• Be knowledgeable of the families, models and types of motorcycles.

Customer Service

• Greet customers immediately, in a courteous and friendly manner.
• Maintain cleanliness of common areas including lounge, restrooms, other gathering areas.
• Perform VIP tours.
• Handle customer complaints reasonably, showing empathy and a positive attitude, and demonstrate our commitment to “Make Things Right”.

Secondary Duties and Responsibilities

Sales Department Operations

• Maintain alignment and organization of motorcycles on sales floor.
• Following the proper rotation, ensure bikes are plugged in to trickle chargers at closing and unplugged before store opens.

Customer Service

• Provide superior customer service to both internal and external customers.
• Sell additional services by pointing out availability of parts and accessories.
• Escort customers to different departments as necessary.
• Spend the necessary time needed with each customer.
• Assist with directions to area attractions and destinations.
• Prepare for customer appointments before customer arrives.

Other Duties- as assigned

Additional Information:

Physical Demands

• Occasionally required to bend, stoop, crouch, and reach.
• Occasionally requires the ability to lift 20 or more pounds of material.
• Occasionally requires the ability to ride, balance and push up to a 1000 pound motorcycle.
• Frequently requires the ability to stand and move about the dealership throughout work shift.
• Standing for long lengths of time on the showroom floor.

Working Conditions

• The noise level in the work environment is usually moderate.
• Frequently working near moving vehicles.
• Occasionally exposed to exhaust fumes or airborne other particles.

Our Mission Statement at Smoky Mountain Harley-Davidson is: “To focus on relationships, to exceed expectations, to never stop improving, to be the BEST.”

• Treat all employees and customers fairly, courteously, and with dignity.
• Model superior customer service behavior for all interactions with customers and employees.
• Be prompt and available for flexible scheduling.
• Maintain up to date technical qualification and training completing all training programs assigned by the Sales Manager.
• Have a commitment to developing a Sales and Service Culture throughout the dealership.

Thank you for your interest in joining our Team!

EOE