Mktg & Comms Specialist

University of Utah; Salt Lake City (UT); Hybrid; USD 47,000 - 52,000; Full time

Benefits offered by this job

Medical-dental-wellness

Retirement contributions

Paid leave

Tuition assistance

UTA transport pass

Job summary

The University of Utah College of Nursing seeks a Marketing and Communications Specialist to manage the CON website and lead social media efforts. This hybrid on-campus role in Salt Lake City collaborates with U of U Health Marketing and Communications, using Drupal, Adobe Creative Suite, Marq, Canva, and Sprout Social to amplify the CON voice across platforms.

The position involves writing/editing content, photography/video for social, and helping plan Insights, the CON’s annual magazine.

Qualifications

• Bachelor's degree or equivalent in Marketing/Communications.
• 2 years of directly related work experience or a master's-equivalent considered.
• Experience with website content management and social media content creation.

Responsibilities

• Update and manage College of Nursing website content using Drupal.
• Create and edit social media content across platforms (Facebook, Instagram, LinkedIn, X).
• Draft captions and ensure consistent messaging and engagement.
• Develop photography/video content for social media with other creatives.
• Support paid social media campaigns and track performance.

Education

Bachelor's degree in Marketing/Communications

Tools

Drupal

Adobe Creative Suite

Marq

Canva

Sprout Social

SEO

WCAG

Job description

Job Summary

The College of Nursing (CON) is looking for a Marketing and Communications Specialist to help manage the webpages that represent the college and share our purpose and story with the audiences who matter most to us. This includes audiences from prospective students exploring our programs to the community engaging with us on social media. Reporting directly to the CON marketing and communications manager and working closely with the Health Sciences webmasters, this person plays a key role in our web and social media strategy, with responsibilities split roughly 60% website and 40% social media.

This role offers a genuine opportunity to collaborate with professionals across University of Utah Health Marketing and Communications, including professionals in digital marketing, social media, public relations, and more. It's a chance to grow a diverse skill set while making a real impact for the CON, using tools like Drupal, Adobe Creative Suite, Marq, Canva, and Sprout Social along the way. This specialist also writes and edits content across a variety of platforms, including social media copy, blog posts, and ad copy, helping bring the CON's voice to life wherever our audiences are reading. They also occasionally photograph or assist at events that feed our content strategy and work directly with the marketing and communications manager to produce Insights, the CON's annual magazine.

We’re looking for someone who is comfortable in front of the camera and behind it, savvy with social media, and understands what makes a good digital experience. Beyond that, we’re looking for a collaborative, curious, and adaptable person who is willing to learn new marketing and communications skills, tools, and tactics.

This position is eligible for university benefits including; medical-dental-wellness coverage, an additional immediately vested 14.2% of salary employer contribution to retirement (401a), paid leave, paid holidays, tuition assistance for employees and family, free UTA transport pass and others. See details at: https://benefits.utah.edu/

Responsibilities

• Serve as the point person for updates to the College of Nursing website using the content management system Drupal.
• Edit, develop, and implement content for webpages, working under the supervision of the marketing and communications manager and in coordination with area webmasters.
• Follow WCAG, SEO, and U of U Health best practices in all web content work.
• Draft, manage, create, and reply to content for the CON's social media platforms, including Facebook, Instagram, LinkedIn, and X.
• Write and edit social media captions, ensuring consistency in messaging and applying best practices to maximize engagement.
• Create photography and video content for social media, collaborating with other photographers and videographers within U of U Health as needed.
• Utilize design and content creation resources such as Adobe Creative Suite, Marq, and Canva to support content development.
• Assist in building, launching, and refining paid social media ad campaigns.
• Collaborate with social media professionals across U of U Health.
• Utilize Sprout Social for scheduling, monitoring, and reporting on social media activity.
• Contribute to social media strategy development, audience engagement, and brand consistency across digital platforms, working closely with the marketing and communications manager.
• Assist in developing best practices and applying strategy for the website and social media platforms, in collaboration with the Health Sciences webmasters and the marketing and communications manager.
• Help photograph and/or assist at occasional evening and weekend events related to the CON's social media and website content strategy.
• Work directly with the marketing and communications manager to help produce Insights, the CON's annual magazine.
• Collaborate with professionals across U of U Health, gaining insights from experts in digital marketing, communications, web development, and social media strategy.
• Perform other relevant duties as assigned.

This job description is not a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job.

Minimum Qualifications

EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor's degree = 4 years of directly related work experience).

Department may hire employee at one of the following job levels:

Marketing Communication Specialist, I: Requires a bachelor's (or equivalency) + 2 years of directly related work experience or a master's (or equivalency) degree.

Special Instructions

• Please include work samples in one of the attachment options in this application, such as links to a portfolio, blog or social media copy samples, websites you've worked on, social media campaigns, or other examples of your work.

Requisition Number: PRN46117B

Full Time or Part Time?: Full Time

Work Schedule Summary: This is a HYBRID position and will work at the College of Nursing ON CAMPUS, at the Marketing & Communications office in DOWNTOWN SALT LAKE, and VIRTUALLY, with schedules approved by the supervisor. Occasional EVENING work (approximately six times per year) and WEEKEND work (approximately two times per year) is required to support events related to the CON's social media and website content strategy

Department: 00271 - College of Nursing-Dean

Location: Campus

Pay Rate Range: $47,000 - $52,000

Close Date: 11/30/2026