Midwest Regional Marketing Partner - Field & Community

Lakefield Veterinary Group; Minneapolis, Saint Paul (MN, MN); Hybrid; GBP 45,000 - 52,000; Full time

Benefits offered by this job

401(k) + matching

Health, Dental, and Vision insurance

Flexible spending account or Health-s,

Life insurance

Paid time off

Employee Assistance Program (EAP)

Employee veterinary care discount

Veterinary medical benefits for pets

Job summary

Lakefield Veterinary Group is seeking a Regional Marketing Associate for the Midwest region to serve as a field marketing partner for roughly 12 veterinary hospitals. This hands-on role focuses on turning strategy into action, building relationships and driving local growth with hospital teams and the Enterprise Marketing Team.

You will execute local campaigns, identify growth opportunities, and strengthen community engagement while collaborating with Operations, Medical Leadership, and market

Qualifications

• 2–4 years of experience in field marketing, regional or local marketing.
• Experience supporting multiple locations or markets.
• Strong project management, organization, and follow-through.
• Comfortable using data and KPIs to identify opportunities and guide marketing decisions.

Responsibilities

• Own Marketing Support for a Regional Portfolio: primary field marketing partner for about 12 priority hospitals.
• Execute Marketing Programs & Campaigns: implement campaigns across assigned hospitals and support client acquisition/retention.
• Build Local Awareness & Community Connections: identify partnerships, events, and community outreach opportunities.
• Strengthen Client Experience & Reputation: monitor feedback and collaborate on solutions to improve satisfaction.
• Measure, Learn & Improve: track KPIs, share insights, and replicate successful local strategies.

Skills

Field marketing

Regional marketing

Local marketing

Relationship building

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Canva

Monday.com

CRM/email platforms

Social media analytics tools

Job description

Lakefield Veterinary Group is seeking a Regional Marketing Associate for the Midwest region to serve as a field marketing partner for roughly 12 veterinary hospitals. This hands-on role focuses on turning strategy into action, building relationships and driving local growth with hospital teams and the Enterprise Marketing Team.

You will execute local campaigns, identify growth opportunities, and strengthen community engagement while collaborating with Operations, Medical Leadership, and market