Mid‑Market Product Marketing Manager: Launch & Scale Growth

Future PLC

New York (NY)

Hybrid

USD 90,000 - 115,000

Full time

5 days ago
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Benefits offered by this job

Medical coverage
Dental coverage
Vision coverage
401k match
Uncapped leave
Profit sharing bonus
Refer a friend bonus
Well-being support
Share Incentive Plan

Job summary

Future PLC in New York seeks an entrepreneurial Product Marketing Manager to unlock mid-market growth. You’ll translate customer needs into compelling product offers and collaborate with Sales and Product to move ideas from validation to launch.

You’ll own market strategy, define positioning, pricing, and GTM, while leading cross-functional initiatives. The role is hybrid, with 2 days in the NYC office, offering medical coverage, 401k, and uncapped leave.

Qualifications

  • 5+ years in product marketing, product management, growth, strategy, operations, or a related discipline.

Responsibilities

  • Lead customer research, market sizing, segmentation, and competitive analysis.
  • Validate demand, pricing, packaging, and service models before significant investment.
  • Translate customer insights into product opportunities and PRDs with Product.
  • Collaborate with Product throughout discovery to validate requirements.
  • Develop GTM plans: positioning, messaging, pricing, packaging, and launch.
  • Drive commercial performance post-launch using feedback and data.

Skills

5+ years experience
Product marketing
Customer discovery
Media buying knowledge
Sales collaboration
PRD & pricing
Analytical mindset
Cross-functional leadership
Action-oriented
Structured without playbook

Job description

Future PLC in New York seeks an entrepreneurial Product Marketing Manager to unlock mid-market growth. You’ll translate customer needs into compelling product offers and collaborate with Sales and Product to move ideas from validation to launch.

You’ll own market strategy, define positioning, pricing, and GTM, while leading cross-functional initiatives. The role is hybrid, with 2 days in the NYC office, offering medical coverage, 401k, and uncapped leave.

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