Growth-Oriented Product Marketing Manager (Hybrid NY)

Future PLC; New York (NY); Hybrid; USD 90.000 - 120.000; Vollzeit

Benefits dieser Stelle

Medical, dental, and vision coverage

401k with company match

Uncapped leave

Profit sharing when targets are hit

Referral bonuses

Colleague wellbeing programs

Share incentive plan

Zusammenfassung

Future PLC is seeking an entrepreneurial Product Marketing Manager to shape and launch next-generation offerings across its premier digital brands. You’ll own a customer segment or product area, develop deep market insight, and drive commercial results through smart go-to-market strategies.

You will craft propositions, influence product priorities, and build monetization plans while leading cross-functional teams to deliver high-impact launches that build awareness, adoption, and revenue.

Qualifikationen

• 5+ years of experience in product marketing, product management, growth, strategy, operations, advertising, digital media, or related discipline.
• Proven experience identifying, developing, launching, or scaling a new product or market.
• Proven ability to identify and validate new opportunities beyond a fixed roadmap.
• Experience owning external product launches and integrated go-to-market campaigns.
• Strong customer discovery, research, analytical, and market-sizing skills.
• Strong commercial instincts around pricing, packaging, monetization, and revenue growth.
• Experience working with Product, Sales, Marketing, and customers.
• Excellent strategic, analytical, written, and verbal communication skills.
• Curiosity for emerging technology and AI; autonomous, action-oriented.

Aufgaben

• Own your customer segment or product area and understand customers, market dynamics, and growth opportunities.
• Identify new opportunities using research, market analysis, and sales insight.
• Validate customer problems, demand, willingness to pay, pricing, and packaging.
• Shape the proposition: define target customers, the problem solved, and value.
• Influence product priorities and deliver business cases and requirements.
• Develop positioning, pricing, packaging, and revenue models to drive adoption.
• Equip Sales with narratives, tools, and training to win deals.
• Lead launch strategy including audience, messaging, external campaigns, and PR.
• Create market momentum with stories, proof points, education, and campaigns.
• Measure performance and iterate on product, proposition, and experience.
• Identify what to scale or sunset to drive revenue growth.

Kenntnisse

Product marketing strategy

Market research

Pricing & monetization

Go-to-market launches

Cross-functional collaboration

Analytical thinking

Strategic thinking

Customer discovery

Jobbeschreibung

Future PLC is seeking an entrepreneurial Product Marketing Manager to shape and launch next-generation offerings across its premier digital brands. You’ll own a customer segment or product area, develop deep market insight, and drive commercial results through smart go-to-market strategies.

You will craft propositions, influence product priorities, and build monetization plans while leading cross-functional teams to deliver high-impact launches that build awareness, adoption, and revenue.