Membership Growth Leader & Front‑Line Coach

Genesis Health Clubs; Tulsa (OK); Hybrid; USD 50,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Vision insurance

401(k)

401(k) matching

Dental insurance

Employee discounts

Job summary

Genesis Health Clubs is seeking a Sales Manager to lead membership growth and build a high-performing sales team. You will recruit, coach, and develop Fitness Advisors, drive guest traffic, improve closing performance, and own the club’s membership growth.

This hands-on leadership role requires developing people, creating energy, and delivering results while maintaining strong personal production. Join a fast-paced fitness environment that rewards performance and teamwork.

Qualifications

• 2+ years of successful sales experience.
• Fitness/health club, hospitality, retail, or service-industry experience is a plus.
• Leadership, supervisory, or team-development experience.
• Proven ability to consistently achieve sales goals.
• Strong recruiting, interviewing, coaching, and team-building skills.
• Excellent communication and relationship-building abilities.
• Organized, detail-oriented, and comfortable working with performance data.
• Experience with CRM systems and sales tracking tools.
• Ability to balance team leadership with personal sales production.

Responsibilities

• Recruit, hire, onboard, train, and develop Fitness Advisors.
• Create a positive, competitive, and accountable sales culture.
• Coach your team through regular training, role-playing, and one-on-one development.
• Set clear daily, weekly, and monthly expectations.
• Recognize strong performance and address opportunities for improvement.
• Partner with the Club Manager to execute club sales strategies and goals.
• Achieve personal sales goals while leading the club toward its overall targets.
• Drive consistent growth in membership and monthly dues revenue.
• Engage guests, build relationships, and guide prospects through the membership process.
• Monitor sales performance and adjust strategies when needed.
• Lead by example through prospecting, follow-up, appointments, tours, and closing.
• Increase guest traffic through proactive lead generation.
• Generate opportunities through referrals, outreach, prospecting, phone calls, social networking, and local business partnerships.
• Create a strong appointment pipeline for yourself and your team.
• Track lead activity, appointment volume, show rates, and conversions.
• Develop new strategies when the pipeline needs more activity.
• Make sure every guest receives a welcoming, professional, and consistent experience.
• Ensure prospects are properly entered and managed within the CRM.
• Oversee the entire sales journey from initial contact through closing and follow-up.
• Maintain standards for documentation, follow-up, and sales process compliance.
• Keep the team focused on the numbers and the member experience.

Skills

Leader

Coaching

Competitive

Salesperson

Tools

CRM systems

Sales tracking tools

Job description

Benefits:

• Health insurance
• Paid time off
• Vision insurance
• 401(k)
• 401(k) matching
• Dental insurance
• Employee discounts

SALES MANAGER

Genesis Health Clubs

Build a Team. Drive Growth. Lead From the Front.

Genesis Health Clubs is looking for a motivated, competitive, and people-focused Sales Manager to lead membership growth and build a high-performing sales team.

This is a hands-on leadership role for someone who loves developing people, creating energy, and delivering results. You’ll recruit and coach Fitness Advisors, drive guest traffic, improve closing performance, and take ownership of the club’s membership growth.

And you won’t be managing from the sidelines. Our Sales Managers lead from the front, maintaining strong personal production while helping their team win.

WHAT YOU’LL DO

Lead & Develop Your Team

• Recruit, hire, onboard, train, and develop Fitness Advisors
• Create a positive, competitive, and accountable sales culture
• Coach your team through regular training, role-playing, and one-on-one development
• Set clear daily, weekly, and monthly expectations
• Recognize strong performance and quickly address opportunities for improvement
• Partner with the Club Manager to execute club sales strategies and goals

Drive Membership Growth

• Achieve personal sales goals while leading the club toward its overall targets
• Drive consistent growth in membership and monthly dues revenue
• Engage guests, build relationships, and confidently guide prospects through the membership process
• Monitor sales performance and adjust strategies when needed
• Lead by example through prospecting, follow-up, appointments, tours, and closing

Build the Pipeline

• Increase guest traffic through consistent, proactive lead generation
• Generate opportunities through referrals, outreach, prospecting, phone calls, social networking, and local business partnerships
• Create a strong appointment pipeline for yourself and your team
• Track lead activity, appointment volume, show rates, and conversions
• Develop new strategies when the pipeline needs more activity

Own the Sales Process

• Make sure every guest receives a welcoming, professional, and consistent experience
• Ensure prospects are properly entered and managed within the CRM
• Oversee the entire sales journey from initial contact through closing and follow-up
• Maintain strong standards for documentation, follow-up, and sales process compliance
• Keep the team focused on both the numbers and the member experience

WHAT SUCCESS LOOKS LIKE

We believe in clear expectations and measurable results. Success in this role includes:

• Membership sales production
• Membership dues growth
• Net member growth
• Guest traffic
• Lead generation
• Appointment volume
• Appointment show rate
• Closing percentage
• Team sales performance
• CRM and sales process execution
• Sales team development and retention
• Overall club sales performance

WHAT WE’RE LOOKING FOR

Our ideal candidate is a leader, coach, competitor, and salesperson who knows how to create results through both personal effort and team performance.

Preferred qualifications include:

• 2+ years of successful sales experience
• Fitness, health club, hospitality, retail, or service-industry experience is a plus
• Previous leadership, supervisory, or team-development experience
• Proven ability to consistently achieve sales goals
• Strong recruiting, interviewing, coaching, and team-building skills
• Excellent communication and relationship-building abilities
• Organized, detail-oriented, and comfortable working with performance data
• Experience with CRM systems and sales tracking tools
• Ability to balance team leadership with personal sales production

THE PERSON WE WANT

You don’t wait for business to walk through the door.

You create opportunities. You develop people. You follow up. You know your numbers. You hold yourself and your team accountable. You bring energy to the club and enjoy competing toward a goal.

Most importantly, you lead by example.

If you’re ready to build a winning sales team, grow membership, and make an impact every day, we’d love to talk with you.

Apply today and bring your energy, leadership, and drive to Genesis Health Clubs.