Member Engagement Specialist- Greystone

Ymca; Shoal Run (AL); On-site; USD 36,000 - 60,000; Full time

Benefits offered by this job

YMCA benefits

Flexible scheduling

Job summary

The YMCA seeks a Member Engagement Specialist to enhance retention and satisfaction by leveraging CRMs to foster connections and promote community programs. You will manage timely follow-ups, automated communications, and tours to convert interest into lasting memberships.

Responsibilities include lead management in Daxko Engage Pro, proactive outreach by calls, emails, and texts, and building relationships that showcase the Y’s impact in the community.

Qualifications

• Experience using Daxko Engage Pro CRM to manage leads and memberships.
• Excellent communication and relationship-building skills.
• Ability to conduct tours and engage diverse communities.

Responsibilities

• Manage leads and follow up with inquiries to move prospects through the membership funnel.
• Schedule tours and track outcomes in Engage Pro.
• Provide proactive outreach to new and existing members to boost retention.

Skills

Lead/Prospect Management

Customer outreach

Proactive follow-up

Communication skills

Relationship building

Tools

Daxko Engage Pro

Job description

Position Summary:The Member Engagement Specialist enhances member retention and satisfaction by leveraging YMCA CRMs to foster connections, promote community-driven programs, and deliver exceptional, data-informed service. This role ensures no potential or current member falls through the cracks — managing timely follow-up, automated communications, and guest pass/check-in tracking to keep every touchpoint personal and proactive.This role identifies where members need support — whether that's re-engaging someone who's drifted away, celebrating a milestone, or connecting a new member to the right program for their goals.Key Responsibilities:Lead/Prospect Management:Manages leads and prospects through Daxko Engage Pro software, ensuring accurate and up-to-date records throughout the sales pipelineResponds to inquiries and follow-up tasks in a timely manner, maintaining prompt communication with prospective membersConducts consistent, proactive outreach to prospects — including phone calls, emails, and texts — to move leads through the membership pipelineSchedules and confirms facility tours and appointments for prospective members, logging outcomes in Engage ProCause-Driven Tours:Give transformational tours that emphasize the YMCA’s mission and community impact, rather than transactional interactions.Train additional staff to give cause-driven tours..Member Engagement:Drive member retention by ensuring consistent engagement from the point of sale through the membership lifecycle. This includes proactive follow-up with new members, ongoing support for existing members, and targeted outreach to members at risk of leaving.Build ongoing relationships with members while gathering and documenting member impact stories that showcase the Y’s role in the community.Identify community needs through member/prospect feedback, and other resources, and pass data to program directors.Be visibly involved with members, volunteers, and staff in a positive, friendly manner that communicates and demonstrates the YMCA core values.This role is pivotal in creating a welcoming environment and fostering a sense of belonging for all YMCA members, while contributing to the YMCA’s mission of strengthening community through programs that promote healthy living, youth development, and social responsibilityStrong interpersonal and communication skills, with a passion for building relationships and engaging with diverse communities.Knowledge of wellness programming and member retention strategies.Strong computer/technology skills.