Media Sales Executive

Insticator

New York (NY)

On-site

USD 75,000 - 120,000

Full time

14 days+

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Benefits offered by this job

Health, Dental and Vision Insurance

Annual Performance Bonus

Flexible work schedule

401k

Paid Time Off

Company Holidays

Job summary

Insticator is seeking a well-connected digital media professional to drive growth through agency partnerships. In this role, you will represent our omni-channel solutions to independent agencies, focusing on building lasting relationships and delivering measurable outcomes.

You will need a proven track record in digital media sales, an understanding of programmatic channels, and the ability to engage with clients collaboratively. The position offers benefits such as competitive salary, health insurance, and a flexible work schedule.

Qualifications

Experience selling brand and performance media in New York and East Coast.
Ability to build trust and relationships with clients and agencies.
Motivation and ability to thrive in a fast-paced startup culture.

Responsibilities

Drive revenue targets and grow the client book of business.
Represent the COOL Company’s solutions to agencies and direct brands.
Collaborate with Client Services for excellent campaign execution.
Maintain accurate revenue forecasts and manage new business opportunities.

Skills

Digital media sales experience

Confidence across programmatic channels

Strong relationships with media agency contacts

Consultative sales approach

Enthusiasm for ad tech

Job description

About the COOL Company

At the COOL company, we believe in creating a win-win environment where everyone benefits. We are committed to ensuring users, publishers, franchisees, and advertisers all have a better experience and achieve more than they ever thought possible through our innovation, advanced AI, groundbreaking advertising technology, and teams of inspired experts. Our every move, expansion, acquisition, and upgrade is done to provide that better experience for an ever-growing list of satisfied clients and users all over the world.

COOL Media products under the COOL company include DCO & Creative Automation, a data-driven, creative ad server capable of personalizing, automating, measuring, and optimizing digital ads and placements for advertisers; Franchise & Multi-Location, a complete advertising management platform for franchise and network businesses; Media & Attribution, a managed service solution for agencies and brands to reach and measure audiences; Publisher Experiences, a premier SSP and engagement platform for publishers; and Supply‑Side Platform, delivering website and app publishers everything they need to maximize their ad revenue.

Coming soon in 2026, COOL AI is a next‑generation advertising platform that builds, buys, and optimizes digital ad campaigns faster and smarter using AI. It automates every step of the media journey—from generating ad creatives to launching campaigns and optimizing performance across channels like Google and Facebook. With no agency fees or waiting, COOL AI helps brands maximize ROI through data‑driven strategy, automated creative generation, and real‑time performance measurement.

Collectively, the COOL company reaches over 350 million consumers monthly across their network of premium publishers and advertisers, including Disney, Hyundai, Air France, Kohler, Suzuki, Acer, Pearle Vision, Trek, Brita, Viking Cruises, MLB, Playmaker, Blitz, Evolve Media, and more. Under the former umbrella of Insticator, the COOL company is a proud 7x recipient of the Inc 5000 list of America's fastest-growing private companies, a 2x recipient of Deloitte's Fast 500, recognized on Crain's New York Fast 50 list, recognized by Digiday's Digiday Media Awards as a company working to modernize digital media, and awarded as one of AdWeek's Top 10 Fastest Growing Solution Providers globally.

Our Core Values

Creative – we look to find solutions that others can’t and new ways of doing things that are smarter, faster, better and more efficient.
Open‑minded – we’re always evolving and keep an open mind as to new ways of doing things, new solutions and new processes that can help us.
Optimistic – the glass is always half full as a growing tech startup we’re always faced with new challenges, we overcome them because we see them as opportunities.
Leaders – we look for drivers, people who like to set the pace of the organization, who don’t simply go with the flow, you’re setting a fast impact pace and holding others to it. We look for speed, impact, and setting the industry benchmark.

We creatively integrate new elements in innovative combinations, fueled by our optimism to drive success. Our open‑mindedness allows us to embrace new ideas and approaches, empowering us to lead our industry through bold initiatives. That’s the attitude we bring to work with us every day, and it’s what we expect from everyone who works here.

That’s just part of the values that drive us to greatness. We also believe in this trio of truths that inform every decision we make and everything we do:

Sleeves Up: At the COOL company, we provide you with the autonomy and creativity needed to own your role. We encourage iteration where necessary so that you can drive massive impact.
100% Viewability: the COOL company is passionate about open feedback at all levels of the company. This allows us to fail fast, create in real‑time, and build an open company culture.
Be Defiantly Great: We’re defiant, and that’s in our blood. Challenging the status quo is a central part of who we are. We’re capable of much more than what others deem impossible.

About the Role

We’re looking for a well‑connected digital media professional to help us grow. You know the Independent agency landscape deeply, you build trust through expertise, and you’re energized by bringing genuinely new solutions to market.

You’ll introduce the COOL Company full omni‑channel solution — managed service media, DCO creative personalization, and our new omni‑channel AI Solution — to independent agencies and direct brands. This isn’t a transactional role. We’re looking for a collaborative, consultative partner who builds lasting relationships and drives measurable outcomes for clients.

We welcome applicants from all backgrounds and believe diverse perspectives make our team and our work stronger. If you’re excited about this space and meet most of the criteria below, we encourage you to apply.

What You’ll Do

Drive and exceed revenue targets by building and growing an agency and client book of business.
Represent the COOL Company’s managed service, COOL AI and DCO creative solutions to agencies and brands across all verticals.
Leverage your network to establish new agency partnerships and nurture long‑term client relationships.
Identify opportunities to increase deal value — packaging DCO with managed service media and self‑service AI platform for Search, Social and Programmatic solutions.
Design tailored solutions that deliver measurable ROAS and address real client business needs using COOL’s full product suite.
Lead with a consultative, insight‑driven approach — positioning the COOL Company as a strategic partner, not just a vendor.
Collaborate closely with the Client Services team to deliver excellent campaign execution and an outstanding client experience.
Maintain an accurate revenue forecast and a healthy, well‑managed pipeline of new business opportunities.

What to Bring

Digital media sales experience across independent agencies and direct brands.
A track record of success selling brand and performance media in the NY market and the broader East Coast region.
Confidence across programmatic and Digital channels: CTV, DOOH, Display, OLV, DCO retargeting, Search and Social.
Trusted, well‑developed relationships with media agency contacts across the region.
A consultative approach — you lead with insight, build confidence, and close on outcomes.
Drive, curiosity and a collaborative spirit — you’re motivated to build and grow alongside a supportive team.
A genuine enthusiasm for digital media, ad tech and the measurement space.

Our Commitment to Inclusion

The COOL company is committed to creating a workplace where everyone feels welcome, valued and empowered to do their best work. We are an equal opportunity employer and do not discriminate on the basis of race, gender, age, religion, sexual orientation, disability, national origin or any other protected characteristic. We actively encourage applications from people of all backgrounds, identities and experiences.

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